The magic behind powerful communication | Vinh Giang | Unstoppable #72

Communicating effectively is one of the most valued skills in the world, so now this is what you do, yes, yes, now every one is yes, but. I guess you bring an element that is quite unique because of the

magic

I'm imagining. Yeah, well, the

magic

my wife says is a way to make medicine taste good. Yes, I love it, that's what we said before. Yes. I think that's my point of difference. My point of difference is that I use magic as a metaphor, so I think to have a successful career as a keynote speaker, I laid out the speaking plan and understood the business.

Now you need three things. You have, you have, you have to educate, you have to inspire, but you also have to entertain um, it's very important and those are the three ingredients, and I think if you have that, you can build a pretty good speaking career. When you work with someone, what are the things you work on to help them educate, inspire, and entertain at a higher level? Well, look when it comes to

communication

specifically, yes, when it comes to

communication

specifically, I've distilled all five. basic fundamentals of brilliant communication, right, and it's actually quite simple, it's actually not that complex and this is what I do, so I'll give you an example.

I do a trick on stage where I put five people on stage and I give them a pack of cards and they all look at a different card, sometime they look at a different card and then somehow I can read the five cards that the five cards that the people on stage were thinking about and they go off stage. Wow, how they did it! you know, we just looked, we looked at any card we wanted and then I asked the audience after we did that trick, who here in this room can come up on stage and do this trick right now, there's not a hand raised, there was no, It must have taken you years of practice.

I say no, you see, that's why we call it magic and illusion. I learned that trick in five minutes. I'll teach you all how to do it now and show you how the trick works. It's done and then I show them that each and every card in the pack is exactly the same. I said I named five cards but all the cards in the pack were the same so I just said a or heart 700 clubs jacker clubs queen of diamonds ace of spades but all the cards are for a heart they just didn't realize and then they say oh like that it's how you did it it's an illusion break the illusion right yes and I'm going now who and who and the audience can come and do this now every hand is raised and I'm going something that was impossible two minutes ago is now possible because you learned the method and it's simple is simple but you thought it was so complex you thought I had to learn body language I thought you did all this crazy shit?

There is also an illusion to speak in public. When you see a great public speaker, you say: wow! It must have taken them 50 years to learn this or it must be so complex. It isn't true. That is also an illusion. You just have to do it. I learn the core saves and then simplify them, that's how I use magic. I love it. I show that complexity is simplicity and I can break it down with something fun and then take you through its core fundamentals of great communication. He said there were five five yes, that's what I think, any, yes, no, I would love to hear well just to give you context.

To become a speaker, I did years of theater, years of vocal training to learn how to be a speaker. Okay, my only mentor. He was a magician hehe I remember him telling me come on look if you want to talk do the favor of the water and learn to use your voice learn to use your body because right now you're pretty into it I appreciate his brutal honesty but I was really bad, yeah, and I have videos of me being horrible, but you learn theater because this is an instrument, your body and your voice are an instrument, and I did years of that, which has helped me distill five fundamental things.

It is your right of expression, many people do not think about their rhythm of expression, but again, for those who listen to this, if I get stuck in a constant rhythm of expression now and I stick to this reading of the speech and I do not vary. From this rhythm of speech, what happens to you as a listener? Yeah, I guess that's getting boring, so we have to modulate it, we have to vary our speaking pace and if sometimes I go fast and when I go fast it shows passion. but then when I slow down: I'm not saying anything important here, but it seems so deep, nothing important has been said yet, it's such a correct speech, it's its own beast mmm the second thing is volume, volume shows confidence Authority that you believe in what you say if I turn off the volume let's say I speak like this now and I come in but I really am an expert in what I speak it doesn't seem like I believe in what I say no It doesn't seem like I have confidence in what I say, it's a It's a shame that most people speak at a very low volume and then when you tell them to write from 1 to 10, they usually talk about a 3, you told them. to speak in a 5 they say oh, I think I'm being too loud, you know, every year I coach three CEOs at this point.

I'm training CEO of Orangetheory fitness Dave, big shout out to Dave, amazing human being, but he speaks at a level 3 Volume I tell him to speak at level five what we're doing now he says oh so I think I'm talking too high, okay Dave, that's crazy, you're not, you're losing a lot of authority. charisma energy confidence and authority because you don't speak at a level five volume, the third is tone, tone is fascinating because for the listeners who are listening right now, think of a book that you have read, maybe you can even think of a book that You have read Cohen a book that you have read more than ten times, right?

Do you have one that you've read a lot? Yes, maybe not dozens. Well, let's say you know I'm good like many. Yes, if I asked you to recite it. For me, a page of that book, word for word, couldn't you do it? Otherwise you'd be a weirdo. Now let me ask you another question. Is there a song that you have seen quite often and that you like? Ooh, there's a song that my My son loves to play Row over and over again Yes, sure, but if I ask you to recite that song to me word for word, could you recite it?

Oh, and there isn't a single song in the world that I know the words to, okay, so terrible example for this, but for the listeners I totally ruined my example, thanks for coming. Surely you could think of a song you like, yes, and in general, most people can wax and choose a song whose lyrics I actually know. You never close your eyes anymore when you're Top Gun Yeah, right, yeah, of course, you know why KITT, okay, so our song is about 280 words, right? I paid you, the book is about 200 words, yeah, why can't you recite a song yet? a page from the book that is so interesting, music has melody, so if you speak with more melody, what you say becomes more memorable, what you say becomes more memorable, while most people use two notes when they speak , you know, while I use the philosophy and I use the mentality of each person, each of you who are listening to this right now, you have it, you have an 88 key piano and most people speak with a couple of keys and I remember my first singing teacher when I met her and I didn't do this to become a singer, I did this to become a more effective communicator when I walked into a room, I remember this, she didn't even look at me and she was hitting a key over and over again. time for three minutes it was like something out of the exorcist and you should stop and you should go, how do you feel, young people?

I thought, I don't know, this is a little scary, nothing uncomfortable, and then she played this beautiful song called romance, three minutes unless you turn around she understands how you feel young man I said actually quite sad to be honest it was a song pretty sad she says VIN most people go through life talking like this one key I'll teach you to talk like that Wow melody mister melody, right, again melody third base because, since this is the question, let me give you this example too, I could listen to a piano song and even though you are sad you could listen to a piano song and feel happy, you could listen to a piano song and if you were inspired you could Listen to a piano song and feel afraid There are no words How do you know how to feel ?

So there's a backing track under each voice. There is a backing track under each voice. When people say, "Oh, well, this person walks into the room, it raises the energy of the room." It's just that that's the backing track for his voice, there are people here that walk into a room and you feel incredibly heavy like I walk in and I talk, I walk in, it's Monday, I can't believe it's five days until Friday and there's a track of accompaniment behind that. then melody that is melody that is the tone the fourth is the tonality and the tonality is the emotion that lives beneath the fear the words wither without realizing it and this is where 'the world of theater in the world of singing come together but the body language your face is the remote' control of the emotion that lives beneath your words and most people unknowingly walk with what is also known as a break and if you have a break you have a tone so if you just smile slightly , brings more melody. your voice because I smile controls the emotion underneath your words and again, if I make a disgusted face for no reason, I'm not talking about anything upset, but I sound upset, the six core human emotions, you feel happy, sad, upset, afraid, angry and surprised.

You have to be able to display those six shades at least if you want to be an effective communicator um most people don't most men don't most men have a neutral face and as a result a neutral tone most of people are afraid of a monotone voice I still don't know that a monotone voice comes from my moment in the monotone body mmm and your face is part of your body so this is very important in my classes when I teach only to attract men and women in the corporate world who are so stoic in their facial expressions just to break out of their mold and show me some emotion, damn, and when they do, they come to life and the authenticity now radiates through them, so that's the biggest and the fifth stops just this and for the listeners who hear this right when we pause it is so

powerful

that it gives them time to understand what we are saying, it gives us as communicators time to listen and process and these are fundamentals important when you play your instrument and if you listen to Going back to this podcast or any great speaker, these are the five things that are modulating and any speaker that you think is not a great communicator is simply not modulating one of these things and they get stuck, they get stuck. stuck on a default value. volume stuck at the default value, stuck at the default pitch, stuck at the default key, you modulate these five things, you master these five things, you now play beautifully with your instrument, yes, it is only these five things that you have achieved in terms of structure of the method you mentioned before, although there is clearly a subtle difference between training men and training women.

Yes, what are the biggest differences if a woman is usually more open to shaping her tool more expressively? Yes, men are more expressive, they have better tonality. They tend to have a terrible flightiness because we've been taught, you know, in society, don't show your emotions, you know, no, no, no, normally, as men, too, don't show what you feel. strong, you're always strong, so we tend to always have a strong face and then as a result we miss out on all these other emotions that are portrayed with tonality, like I remember when they bet me when I used to be very bad in This only had one face: ya You know, I'm a very hard-working entrepreneur and even when I used to tell my wife that I loved her, I would say, "I love you so much." It was always so intense and she goes crazy.

I feel like my God, can you? I didn't understand what she was talking about, but it was my tone. I had a year. I was always so intense and didn't modulate my tone, but now that I do, I can take people on an emotional roller coaster and then suffer with it, you should see how difficult it is for me to get men to show the love tone, It's like that, it's like that, what team is it, I don't know what you mean and it's so crazy. because again just to make them show sadness when I teach men to show sadness I get them a guy to show me a sad face, I don't know, I just go like I am, I'm like what's strange, but the moment I They Now they can access a sad face, they access, they can, they can, they can take me to places they have never been able to take me before and the men, so the first thing is the tonality, oh, that's crazy, it's so hard for women, it is the volume.

Volume mmm and tone that women are very afraid and I feel for women too because when women are strong people call them okay and we are men, that's strong and a little arrogant, you know, you say, oh, that's a strong man, he is kind. Well, no, actually, sometimes, if a man has been too arrogant, you become a bit of a jerk and it's a bit, whilelike that, don't like that, yes everyone has a list of what beamers would like to see in themselves, being a great communicator, yes everyone has that list, but the problem is that no one has applied that list to themselves um because you've never seen yourself so for me the first thing to do is make people aware that you know how you want to be as a communicator, you have an internal list, but you've never applied that list to yourself and yourself. .

We are not aware of what that list is, so we need to create awareness of what that list is. So what I do with a lot of my students, I say, I say, I'm going to record a video of you talking and I'm going to play it. so you have a chance to see yourself, they hate this process and I do this with a lot of the executive leaders and I make them watch your back and I sit there and I watch your back with them and you see them just saying oh they're getting embarrassed and I say what you didn't like and then now I write a list oh I never knew I spoke so quietly God I never knew how monotonous it would be so they start writing this list and this list is now a real list of what they liked I'd like to look at themselves instead of coming to me and I go, oh, I'll give them a list of this is what they should be and that means everyone that I trained them, Cohen, they're going to be cookie cutter. from each other, I don't want my students to have a different list of what they think is a great communicator, so I will first give them awareness and then this is the character they want to become. this is what we need to move towards, this is what we need to move towards, this is how I balance it and instead of giving them a character that I think every great communicator should be and this is how I used to teach, which was terribly horrible.

Sorry, my first three classes of students I love you so much, come do the workshop again sometime, but now I realize that it's about getting you a couch, we're developing that self-awareness and then we're going to do what you would like , because to improve. Communicator, it's such a discouraging list, but suddenly, now that you have this list, now you have calmness, now you also give yourself that permission that I'm not being fake or fake and here's the most important thing. thing when I get my students to play with their voice, play the piano per se, they go, they're VIN, you made me do that and the character you did, Coen, brilliant wisdom, because when you tell people to play with their voice, now It feels weird.

I told them to play a character, they all do it well, so I told them to play the character and they said, "Oh, but I feel fake and fake. I feel like I'm being fake and it's okay, no, this is the big mind, so she gives you your turn." You have to do it, it's not fake, you're just not familiar because you've always played with these five keys, you play with these five keys your whole life, I'm just making you play with these keys here, still your damn voice, still your instrument. There's nothing fake about it, it's just unknown, so it is and then when you get comfortable with the uncomfortable, they say, "Oh, I'm not being authentic, no, no, authenticity is when you can play all eighty-eight." keys beautifully, you only play these twelve keys here, that's not authentic." that's not authentic, learn to play the damage of the whole instrument now you are completely authentic so it is imperative to explore your voices so that there is a balance hmm and the only way to play with balance is for some of my students to go too far .

I had a student just send me an email saying VIN. I just went to an interview and the response I got was that I was too confident and I saw that that's how we learn man, but that's how we really learn, you have to go too far to You know you've gone. I went on stage when I first started my speaking career pretending to be like Anthony Robbins, it was disgusting because I'm not Anthony Roberts, right? and I left and just, you know, I was like I saw the video. back and I was like vomiting in the back of my throat while watching that, but it was because I had to go too far, you have to go too far, you have to hit the walls, he finally had a roof and it's okay, that's a part of the learning and we all go through that.

I also went through the same thing. I still remember to this day exactly where I was. I was the chameleon. I was the ultimate stage chameleon. I could go on stage and take on whatever personality I was. needed to connect Wow, that's

powerful

, yeah, but it wasn't necessarily the authentic self, yeah, yeah, yeah, and a mentor of mine took me aside and he just happened to be in Perth in 2003 and he pulled me aside and just he spanked me like I was a son, I don't even know who you are anymore, I don't even know when the real Cohen is here, well yeah, this other character and I went for a walk and I was walking around Perth at the time and I walked, I just went.

Sometimes I did these little quantum walks where I just wanted to, yeah, I'll walk in front of a hotel in some random city around the world. I go right where I feel drawn and will literally navigate the city based on my instinct. and I just go where I'm drawn, angry, he is actually and I and all these amazing things happen and until I had a filmmaker, I never had someone following me to capture the magic that would happen, yeah, but this time I didn't have a filmmaker. but I walked down this little alley that's like this medieval alley and then right in front of me, as I was walking down this alley, this lady just falls down and stops breathing and turns purple and then I start doing CPR on her and all this stuff. . you know other people who are rambling and you know they do CPR on her and they sleep like literally three minutes of CPR, then Ambo shows up, they cut her dress off, they put the paddles on her, they defibrillate her three times, she comes back and then she dies, she dies of again, they lie again, they take out the stretcher, they pull on the stretcher and I'm in the middle of this on the right and then we take the stretcher towards the main street that we put on In the back of the ambulance a door closed and the ambulance left and I was there alone, it was just me and then I looked down there was a plaque that said October 1974, which was the year in the month it was in.

I was born and I was in it and I was walking the streets contemplating this identity dilemma and then I experienced death and it was almost like in that moment I experienced the death of the character. Wow, she was too familiar, she was an external representation of a character who had died and in that moment when she walked away, I remember thinking to myself, okay, I'm going to find out who I am because I had actually lost who I was, I had forgotten who I was, you know, and it took me many years after work, this was in 2003, at the nightclub, okay, who am I really? because I played so many different characters in so many different situations to be able to connect because it was very insecure, yeah, and for me. that was mica, stop mom, there was my mind where my vomit was at the back of my throat, you know, I don't know, it really wasn't like that, you saved a life, well, actually I don't know because later I ran the hospital .

In our questions, are you a family? I said no, I don't feel that old. Sorry, I can't really give the details and it was this just unknown. It was like, I wanted to know what happened and the voice in my head. I kept saying it wasn't about her, it was about you, that's powerful, it was pretty intense, it was a very special moment for me and I'll never forget it. I'm very grateful, thanks for sharing, oh, you're welcome, let me. I ask you this: yes, I mean the interesting thing about this scenario, if we talk about the stage, yes, it is that there is nothing natural about being on stage in front of 5,000 people, so asking someone to be completely natural in their self Authentic, you know. an extremely inauthentic situation is a great question hmm you know so I think the quest of trying to be yourself on stage is not an easy pursuit but I think you nailed it in saying that the authentic self is a t2k yeah It's not 88 keys, sorry. clearly there is not one pianist, yes, not five and I think that is the distinction, the distinction is learning not so much to create a character but to develop ourselves, yes, that is a lot of exploration exactly and there is a concept that I teach called ears neutrals so people know how to do it.

How do I learn all these things? How do I start applying it? You need to find neutral ears because if I spoke like this all the time and my wife has known me like this to be this version of me for the last word. eighteen years of our marriage and I come home and say hello wife, this is the new version of vim you would scare her, she should be scared so that she can't immediately do this to the people around you who know you like you, who know you like these five keys, you would do anything radically outside of that, you will scare your surroundings and the moment your wife gives you that strange look that usually happens when people come home after Tony Robbins. yes, what happens is that slight resistance from the people you love, that slight spatial expression that those who make really bring you back into your shell.

No, I should never do that again, so the thing is you have to find neutral years. Neutral ears are people. that they don't have a preconceived idea of ​​who you are and I learned this because I moved schools five times the first school I was at. I was a typical Asian nerd, you know, I really desperately wanted a girlfriend, really desperate and super nerdy, and there's just no one. give me your attention and I remember the I remember a lot this one of my best friends super fun at school Lenny and he is very funny. I have all the ladies so I thought, you know what I'm going to make a joke and I told her a super dumb joke in class I don't remember what it was but I remember this girl I'll never forget her Stacy she turns around and stops trying to be like Lenny and it just put me back in my mold.

She had this mole. Everyone had this preconceived idea of ​​who VIN was, but the one I moved schools with, Cohen, I realized these kids don't know who I am. It could be anyone. I wanted to be so sick of being bullied so I decided to be the bully so when I went to this new school. I remember the first time the kids were throwing bits of rubber in your hair, I just went and went crazy and turned around and yelled, stop it and then grabbed a chair and threatened to throw it and everyone says, " "Oh damn, this new guy does skits, he's crazy." I was immediately perceived as the bully.

There was no mold for me. This new mold was you're the bully and what the hell, I'm not a bully. This is crazy. He walked around the school for The next few months like this it's like a divine child moved schools again and I realized that he had the opportunity where he had no mold. I could be whoever I wanted to be, so I recreated myself five times when I was a teenager. Wow, so as an adult I realized the value of a neutral year the value of a mold-free environment so I told people don't bring that home right away don't try to play with the 88 keys of The next thing they try is at the servo with a person at the register who has no idea who you are, so if you're naturally calm, come in that night and give them a number seven, please, and do you have Snickers here?

Don't be like, what the hell are they going to do? You don't have a preconceived idea of ​​who you are, you won't get that weird look, and when you try a new behavior without a negative reaction, that behavior sticks a little longer because the first time you play a damn saxophone, I bet you. It's going to sound horrible, so you need to practice with neutral ears so you can work through the problems so it's not so unnatural, and again, that's one of the most powerful ways I've found for my students. I told them you have neutral ears. opportunities for that every day, everywhere, play with it, play with your instrument, strangers you will never see again, so if you do a bad job, it doesn't matter, they will never see you again and I honestly urge everyone the people who listen to this work the most with your instrument.

You have been given this beautiful instrument. What a shame if you don't start learning to play it. Beautiful and wonderful quote from Oliver Wendell Holmes, who says that I Bob slaughters him, but most people will. they go to their death beds with so many beautiful songs in them and they will die before they have a chance to play them hmm how tragic so you know, live fully, play all the songs and die without music. I think that's the key. so this has been an enlightening conversation. I have much more courage than I expected. Move it, oh, but just to see.

I love the models. I love the methods. I love frame rise but I love communicators. I love people who can communicate. They truly embody everything you. We're talking here, this is just in the spirit of trying to add value to it, please write, you know the five fundamentals, now you have your speaking rate, you have your volume, you have your tone of pitch in the pause. There's a really cool strategy that magicians use that you can use as a communicator and believe me, if you're in the Romani business, no matter what you do, this would be official for you, so again you record yourself for five minutes talking.

We all have phones, you can do it, there is no excuse, record yourself talking about what you are passionate about for fiveminutes but then leave it for a day because you are too self-critical if you see it right away leave it for a day then when you see it the next day look at it in a very specific way you look at it twice let's keep it simple the first time you see it , turn the sound all the way up, and then turn your phone so you can't see it. isolate natori more and then listen to yourself koen take notes on the five fundamentals what is your speaking rhythm like? how is my volume?

How is my tone correct? What is my tone like? the emotion behind the words am I pausing? take notes on what you can do it to improve then you have a page your notes now turn it over turn it down mute it now press play just watch your body language increase what things you like what things you wouldn't like to take notes you do it ten iterations of this They will transform the way you relate to another human being. Wow, that's very practical, yes, very practical, very simple, very simple, but ten iterations of this. I've had students do it for ten weeks, once a week, yeah, by the time we became ourselves.

Conscious people talk a lot about self-awareness in today's world, but very few people tell us how we build that self-awareness. So as a communication teacher, I really focus on that, how can I give my students this self-awareness? This is how you do ten iterations of this, if you were a liberal, order one liberal to communicate out of ten, take you to a six or seven and you can do it yourself, hmm, by yourself, with your phone, enormously pragmatic and enormously valuable to anyone who listens and wants to improve the way they look, because this is what most people in the world we live in today, most people only focus on the visual image, how they look visually, but this is what the visual image is cheap, I can buy it. clothes I can buy my shoes I can buy my watch that vocal image thing with that you have to earn it mmm and no one talks about vocal image yet through the way I speak people make assumptions about my level of education they make assumptions about my level of education success they make assumptions about how trustworthy I am all of that is communicated through vocal image people make assumptions when they look at you but the moment you open your mouth they solidify their assumptions about you so if you look smart but sound dumb you will be perceived as dumb, but if you sound smarter than you look, if you look smart in your cell, smart, they will solidify that assumption now and become a belief.

Now I think you're smart. I think you were polite once again. You can dress in a suit and again you can look at it and say, "This person seems like a trustworthy professional, but the moment they talk, you can look sly, you can be untrustworthy and that's all conveyed by voice, so again most of people only focus on the visual image. Well, I think we live in an era where you know it all, vocal imagery, because now people know it just by looking at you. They listen to you, so what is your vocal image? What vocal image are you portraying?

And with this video technique, now you can not only style your visual appearance, but you can also style yourself vocally. Most people aren't thinking about how this is performed vocally. There is a podcasting. Of course, in this too, by the way, because obviously with podcasting it's becoming such a vocal image that it's your vocal brand, right, it's your vocal brand and when you consider how many podcasters there are, when and that's the only dimension in the That they are working. They were working with their voice with their voices and it's not their fault it's because it's not their fault no one has been trained who has been trained you have been given one of the most damn complex instruments in the fucking world and no one has trained you on it mmm I can't believe in tertiary education and in secondary school there is no dedicated month there is not even a day and here is the sad part the presentation is what to do in tertiary education guess what happens when the day comes to do it you pretend being sick one day you have to practice with your voice people pretend to be sick or dead they are scared shitless and I'm not, they don't move because then they have so much anxiety, but this is the voice and if you, my philosophy is that and this will tell you I'm going to give many types of metaphors now, but I hope you can run with me, but I look at everyone as if you are a lighthouse on an island, you are a lighthouse and your ability to communicate. metaphorically speaking, how bright your light is, you are shining towards the rest of the world and when you don't radiate and you are not angry, right light, no one can see your shine, no one will ever come to your island. for your business or your service you will just be this brilliant person, there is something brilliant with gifts and talents and only in a very dim light, Hey guys, I'm here, this is me, I'm here and the reason I use that analogy is because Now we live in a world where look at us, we look at a couple of five cameras here, if you improve your visual image and your vocal image, now you have the opportunity to radiate that around the world, hmm, around the world, for once, now we have control of that. and we don't have to write for a radio station to get in, we can just go on Facebook Live and spread it to enough people if your communication skills are great, that ray of light reaches everyone.

I have a career as a speaker. here in the US because people in the US I saw a video I posted when I was in Adelaide, South Australia, living in the northern suburbs, a different world, no brother and you of all people , you know. Wow, Ben. Gotta say man, you're making Australia proud. I don't think you are. doing Vietnam proud Australian proud I was born in Australia are you babies at home to me so you can even push me and I'll tell you right now it's not an easy face by any means, but I'm curious about them.

It's like what follows for teaching VIN. I can see that speaking is great and I think a lot of people are drawn to speaking because it's incredibly rewarding, but let's not deny the incredibly lucrative nature of speaking. Furthermore, many people are attracted to it. For that reason and, as it turns out, the wrong reason, yes, I don't build great careers as a speaker, but for me, although speaking has been incredibly satisfying both emotionally and financially, for an hour it's just not enough for me anymore. . I realized that. I can be a momentary motivator as a momentary motivation is what I can offer in one hour we come in three days I can change you I look like the piano repairman comes in and I will help you tune the piano you already have everything the keys, anything you don't have, just I hope you tune it so that you play it beautifully.

The kind of rewards I get from that far exceed anything I've ever experienced in my life. I want to dedicate my life to teaching people. how to use your voice because it is something that has changed my life. I got an email last week from a gentleman who did my course and he said then I realized he was going to work and I play my instrument pretty well so you know. It helped me, but what you've made me realize is that then I come home and then I turn off my dominance with my voice, so I go to work and I give this to people and then I come home and my wife and my kids tell me. they asked.

How is your dead day? and I'm like, yeah, he's been around scraps and he leaves and I don't give them anything. I play them the most horrible songs because I tune out and he leaves and last week for a whole week I came home playing it beautifully and my my wife cried and just said, where has this version of you been for the last 15 years? Oh, and he says, "It broke my heart because now I realize that the most important audience is my family, not my work. I'm so glad you said that and I thought, wow, so powerful because, again, this is so beautiful I can, yeah, again, I just think again, like it's emails like that that make me say wow, this is where I need to go, this is where this is where my hands and again the people who comes. in who are technically brilliant, I teach a lot of tech people who technically saw incredible cowan, but to the world they were invisible, they are invisible, but the moment they learned to play their instrument like I had a couple of come in. women who were such brilliant technical geniuses and now that they've learned to use their voice.

Wow, well their career progression has been incredible and it's just an unlock and again, it's not their fault, they've just never been taught like that. For me, the next thing is that I want to help tune as many instruments as I can in the time that I have here, you know, and I'm very aware of it, maybe if I can get to 83, you know, maybe a little less than nineteen thousand days I want to spend most of that arranging and tuning instruments. I feel like that's what it was. It was here to do. You can write the book, but yes.

I have written. I have written over eighty thousand words on a Cohen III. I'll coin it. I will say this now, but the book, when I write it, I know what the taro will be, it will be called the most fraudulent book ever written because everything I have learned comes from everyone else, from everyone else, from everything I have learned . I learned it from someone else, no, there is nothing original here and I am fully aware of that, and what prevents me from publishing this book is this overwhelming fear that there is nothing original here and I feel that it is necessary for this book to be in the oven for another. a few years because I'm 32 Karen and I don't want to write a book just to write a book because when I started my career as a speaker everyone told me that without a book you won't be able to be a speaker. not being able to believe in myself yes, I have a career as a speaker forty-four I can write my name I have the Asian there is no need to shine no one likes to show off but I don't feel like I'm ready because I think when it's Very well known, I feel it and I'm a bit of a perfectionist and when I write this book I want it to be amazing and I have read many books, my friend, when I read it, I go with this person.

No, it wasn't like that time, I just felt like they took it out of the oven too soon and I just want to make sure it's ready, you know? And yes, I love that title, the luckiest book of all time. written written one day yes it's in the works but it's not there yet Ben where can people find out more about you about your courses your services your training yeah look if they're just on google vin j VI m h GI AMG they'll find me but If you specifically want to come to my workshops, just go to the live workshop and you can spend three days with me and Junior.

This has been a very valuable podcast that we have done in a In the meantime, I know that there is a tremendous amount of value here for everyone listening, so from my heart to yours, thank you very much from the bottom of my heart and I feel that This is the beginning of a beautiful friendship, my friend, thank you, thank you, man, thank you. Man, this episode was brought to you by Nail at the Scale on the world's leading fast-growing show for entrepreneurs. Thanks for tuning into Unstoppable with me, your host Cowan Ray, and don't forget to subscribe to our YouTube channel where you can watch it all. of these in-person interviews share this podcast with your friends and send me a review on iTunes.

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