Jay Shetty & Kobe Bryant: ON How to be Strategic & Obsessive to Find Your Purpose

Hello everyone, welcome back to the world's number one health podcast. Thank you to each and every one of you, thank you for listening to us, learning and growing every week and whether you are traveling right now or whether you are walking

your

dog. whether you're at the gym whether you're walking around town whether you're cooking whatever you're doing right now I can't wait for you to listen to this episode now today's guest needs no introduction I mean who in the does the world need it? I don't know Kobe Bryant, but for nothing, two people who don't, I wanted to remind him and for those of us to recognize how honored I feel right now and how grateful I feel right now to be sitting here with this. legend, an icon, he is a five-time NBA champion, two-time Olympic gold medalist and eighteen-time NBA All-Star and in his new role as writer, producer and narrator, Kobe created Granite II Studios, which aims to help athletes to maximize their potential. and it's already winning awards in Hollywood, it won an Academy Award in 2018 and an Annie Award in 2017 and today is the launch of Louisville's new legacy on The Queen and also the new podcast The Puny, so I can't wait to talk . to him today Kobe, thanks for doing this, it's a pleasure for me, man, thanks for having me, yeah, it's very grateful to be in

your

studios here too, happy to be here and the first question I want to ask you because a lot of your content right now that you are creating here at granite II is aimed at helping young people and helping children and as a father of four girls I wanted to ask you what is the most important thing that you have learned about yourself from being a father, you know, it's amazing how when you become a parent things become a lot more your life things line up for you a little differently just like before you had kids my wife and I can travel at any time you know there is work and you know you have become You have a very clear idea.

The focus when you have children is on them, it's not about you anymore, right? So that change is a big one, you know, it's kind of selfishness together and then being absolutely selfless and doing everything you can for your children, etc. What I'm trying to do is create content to teach you first and foremost, which is why I started this whole thing is just reading you stories that I felt didn't exist. You know, our kids are athletes and they love reading about princesses and all these fairy tales and you know they get a little tired of the man saving the princess every time and you know the same old thing, magic wands and all that, my kids They're athletes, they want to learn about soccer balls and basketball and volleyball and You know, the magic that comes from that, yeah, and I love that you encourage young people to think more imaginatively about sports, yeah, and I think that's where you take a deeper step, you know, by me, watching you, learning about you, listening to you speak and other interviews. and all that fascinates me is that you have faced things in life very directly, you always have, what took you a while, what was something in your life that originally embarrassed you or that took you a while. time to go straight, but you finally got there and you discovered it by writing dear basketball, that was a difficult jump, you know, because I had written before and I started writing probably about 17 years ago, so I practiced every day a lot. the things I wrote were ads, so you write an ad and no one looks at it and who wrote the ad correctly, there's a certain anonymity that comes along with that right, but in there basketball was different, you know, I was posting it. for the world to see, he's trying to create a short film and I didn't know if I could do it, man, and you know it was my daughter who put things in perspective for me, Gianna, she's 13 now and she told me, well, you.

Always tell us to do it, so yeah, you put me on the spot, she was like, "You're going to talk about it, you're going to talk about it basically and you know that gave me the final push." I love that when you started writing 17 years ago, did you do it? Imagine that one day you would move on to this storytelling. No, it's just something you know, man, is this something that I enjoy and I enjoy writing ads? It was kind of fun trying to summarize a message in 30 seconds or a minute, depending on what budget you have.

I know that means trying to say something important, trying to talk about the attributes of the brand that you know, but also talking about something that is bigger and has a stronger message, a stronger philosophical message and how those dots connect. to put that puzzle together, something that was really intriguing. but yeah, I never thought I'd be writing novels or movies and that kind of stuff, ever, man, I love that man, I love how everything evolves naturally and actually hearing you say that reminds me, so my vision when I was sharing before it became very clearly making the wisdom go viral mm-hmm I wondered how do I take these teachings that are so sacred hidden in these books and how do I make them really relevant, accessible and practical for everyone mm-hmm because I know that Anyone can access them.

They are a universal right. These teachings can apply to anyone, but sometimes they are simply hidden and a young person does not know how to

find

them. That inspires me to hear that that's also beautiful because especially. In today's world there is so much clutter that you know, it becomes more difficult for children to try to sort through a lot of the junk that is out there, the good things that are actually beneficial to them. Yes it was. I think you remind me. I think Wilson said that you're drowning in information hungry for wisdom, especially that's why I think your work is being decisive because I think what you've managed to do with your new work is that you're

find

ing ways to connect with what people find interesting.

It matters, but you're taking a deeper step, yeah right, you know you're not just settling, let's talk about sports, it's not just about the sports life, it's about the metaphor that sports have for life. I mean, you know, sports is the biggest metaphor we have for Greta in terms of dealing with life because you know even if you listen to music, music or give yourself a guide, um right, you can meditate and think about how you would apply it in sports, you have to apply it in the here and now, I mean, you face challenges moment to moment you face pressures and anxiety communication or the lack thereof and also its things as if they were in the moment so you have to live them and when you practice those things you become better at it, but I just feel that in this Over the years, our children have become less imaginative about how to solve problems and parents and coaches have become more directive in trying to impose or give commands or teaching children how to think and teaching them how to behave and telling them how we behave versus teaching them how to behave and that's why I'm creating these green content stories, we all know that children are the future and finding a gift that a child will enjoy and will will entertain but will also help you learn, expand your minds and be more Creativity is extremely difficult and that is why I am pleased to introduce you to Kiwi Co.

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Yeah, and for you it's really powerful because you've talked about this before, when your dad said to you, Whether you score zero or sixty, they say, I love you, yeah, tell me what that statement meant to you at that time. moment and how it really motivated you to continue with a score of 60 instead of saying oh, I'm good at zero, well, I did it. More than that, I really like basketball and it speaks for itself in terms of that comment letting you know what it was for me in terms of giving me stability and giving me confidence to say, okay, it's okay to fail because you're going to be loved, No. no matter what and that doesn't just mean basketball, it means anything living, it means writing, it means being an entrepreneur, it means having the confidence to do it and I have seen many parents do the exact opposite and it terrifies children and children.

They become paralyzed by their own fear because they don't have that security blanket of love and comfort, yes absolutely, how in your life have you been able to see past the cloud of emotions to actually execute things? Because I think that what we were talking about before, this challenge that young people have today, everyone has it today, with so much information, so much cloud of emotions, so many feelings, so much baggage from childhood that you are bringing, what? How have you always been able to grasp that and execute it? Do you know what I'm trying to do?

What you should do is just try to be still and understand that things come and go, emotions come and go, the important thing is to accept them all, embrace them all and then you can choose to do with them what you want instead of being controlled by a emotion you already know. Many times I've seen players, including myself, and you know, when I was younger, consumed by a particular fear and to the point where you say, okay, no, it's not good to be afraid. You shouldn't be nervous in a situation. like no and it doesn't do anything but grow first is to take a step back andsay yes, I am nervous about the situation, yes, afraid of the situation, what am I afraid of? and then you unpack it and then it gives you the ability to really look at it. what is it, which is nothing more than your imagination running this course, you know, yes, absolutely, yes.

I love that because what you're saying is that when you're dealing with something it's almost like how do I get to the root of it? Yeah, because sometimes what we're dealing with is like you're saying it's an imagination in an illusion, it's not really, it's not, it's not really something you know. You think about winners or free throw winners when people go to the free throw line and you're nervous about that, why are you really nervous if you unpack that? You're nervous that you're going to miss the shot, so you missed a shot, so what happens?

People are going to be embarrassed that you are there. I'm going to be embarrassed because thousands of people, millions of people, so you missed a shot, okay, and then what people want to talk bad about you, okay, sure, and then you're looking at it, are those things even important? ? Yeah, I mean, if that's my fear. What are you worried about disappointing your teammates? Okay, have you let them down before? Oh, I'm sure, and I practice and things of that nature, they're still there, yeah, you know, and when you can unpack it. You look at it for what it is, but she's really nothing, yeah, I love breaking it down.

I think it's very important. I think everyone listening and watching right now, the next time you face a fear, the next time you go against it. something do that, literally unpack it, don't settle for your first answer because the first answer is actually the right one, don't hide, you know you have to be able to look at it, know it and deal with it. -Yes, I love that man and you talk about that because you talk about, you know, when you talk about missing five shots, you talk about overcoming yourself, yeah, right, like overcoming yourself, how did you get that mentality of just being like I need? to overcome this like I need to overcome myself without trial or error mmm you grow and hit winners and it's incredible you come back the next day and miss a winner and it's misery and then the next day you go in, you play again and you understand that life has a cyclical nature where you know what you do on Monday, it's great on Tuesday, a bad day, but guess what it's Wednesday, so we're supposed to live our lives like that all the time. time you know versus just staying like that and understanding that it's really just a journey of evolution every day it's just a constant improvement kind of curiosity constantly improving the results don't really matter yeah what matters is finding out yeah and we all obsess about the results , yes, now we are obsessed with the result, yes, not with the information of not solving it and not with changing things, we are used to trial and error, like experimenting, yes, we forget to do that, it is an unfortunate man as I have done I've seen a lot of players, especially now, you know, and youth basketball faces that you have players that are bigger, faster and stronger and you know their coaches are just training them to get results.

You know we're just going to use your size. They are bigger than any other twelve year old to master today, but they are not cultivating them correctly, so they are just going by that result, but they are not focused on growing this little boy. Yes, he is becoming a better one. athlete and through that teach them how to become a more well-rounded person and we're missing out yeah look what you said I just want to ask you this and I'm not saying this because you know how you know yourself. better and you know how you have it so I ask this from a place of humility of learning when I look at you I'm like you know your superpower is not just your work ethic your superpower is not just how to figure things out your supervisors think Strategically, it is very

strategic

thinking to say that this person could be like this in the future if they developed as a complete individual instead of just using them in the short term, where did you develop? that from that ability to see beyond, to think more deeply and to reflect more deeply, where did that come from?

Well, I had to do that because you know I grew up in Italy when I first moved there. You know I didn't speak Italian and I have friends, you know, I played basketball and through sports and soccer I was able to make friends and make connections, but I spent a lot of time alone and when I came back to the United States I wasn't the most athletic kid, you know, I was very skinny, very, very thin and had major knee problems because he was growing up, so he was the dumb kid with high socks and big old knee pads.

He's hot now, he's hot now, so I had to look long term. because in the here and now I couldn't compete with these kids, I mean there are kids that were like 12 years old with beards, yeah, what's a parent supposed to do like they're doing windmills and diving back and I'm happy to do it? like tapping the board, you know, so I had to look at it from a long-term perspective because I wasn't going to give up the game, so I had to say, "Okay, this year I'm going to get better at that um, make sure of this and then and so on and then I was patiently able to catch them, yeah, I love hearing that because I think a lot of us think that when you see people like you it's so easy as an excuse for ourselves just oh, you're meant for it, right, you were. made for you, like you know, like you know, but when you talk about saying right?

When I started, I didn't have the physique that meant I was going to do it and I love it here in Alma, it's just piece. piece by piece and it is the consistency of the work that I feel many parents lack today because we do not teach that to our children, we tend to say like The children do not want to do the work, but in reality that is when we fail them because we do not guide them on the right path and we don't teach them. Yes, you know how to fish, you know what I mean and you like the consistency of the work.

Monday gets better Tuesday gets better Wednesday gets better good and you do it for a period of time you don't know like a month or two months I mean it's 3 4 5 6 7 8 9 10 years and then you know you can get to where you want go, yeah, I think it was Bill Gates who talked about that, he talks about how we overestimate what we can do in a year and underestimate what we can do in 10 years, without a doubt, I think everyone thinks about what I can do. right now make it happen, but like with you, I think people always ask you, oh, so you know how you do with loss or failure.

What intrigues me is how someone like you deals with winning because you've won over and over again. and like I was saying before, you know you want, obviously we know you want in Basketball Bay as an athlete, but now you're winning even in the job that you're doing here as a narrator and producer, right, it's amazing. seeing so many amazing awards how you've dealt with winning, like when you win, what goes through your mind to help you determine right, it's a little bit different, like in basketball, it was different because I expected to win mmm, you know what I expected.

For us to win championships, I expected us to win five, honestly, I expected us to win eight, so when you have that vision in sports, it's a direct competition, I know how hard they're working, I know how hard we're working, I know. what their strategy is, I know what it is, you know, it's a little bit different, so when we got into the NBA it was like, we were hoping to do that, but now we're going to go back and do it again. you know, so it's that constant, okay, you're fighting, you win a championship. I go back to the gym the next day working, preparing for the next one.

Now it's different because it's not about the awards. You know, you just end up trying. creating something that inspires someone that hopefully you know through that inspiration can inspire someone else and what I've learned as my career has progressed is that that's more important than any championship, that's how you connect with someone who can then connect with another hmm and then whether the awards come or not, you know, that's for you, you know the body of the word of the Academy to decide, you know, for us it's just trying to create things, the digital world The world we live in makes selling online very, very easy, but there is one difficult part: actually shipping your orders.

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I'm sure what I think is the best way to win. I guess I mean, you know, we're seeing 62 percent of young kids are dropping out of sports, 62 percent and they're citing the fact that it's not fun anymore. that tells you, I mean, that tells us that adults get in the way, get out of the way, let these kids be imaginative, which is, as you know, in our stories it's important that yes, there's a nature fantasy in it, but it's rooted in reality is when we have winged horses that breathe fire and things of that nature, those are real drills that are taking place, no, we don't have a fire train, you know, the horse winged fire-breathing wing is actually doing it, but we do have a ball.

There are machines that spit balls at tennis players, so all of our stories are anchored and then they are troop elements so that the kids feel that when they do these exercises of these ball machines they can imagine that maybe it spits fire. winged horse to keep them excited, yes, yes, you can imagine Gus throwing fireballs, yes, and even the plays like when you know in the Wizard series, when the basket opens and shrinks, these are things that we experience as athletes like some days. Like I can't make a shot and the basket feels like the size of a keyhole, yeah, you know, on other days it looks like a swimming pool, yeah, you know, yeah, that's magic and that's why we root our magic in reality so that when kids experience these things, particularly the failure side, they can connect it to one of our stories and say, okay, I've seen this before, I know how to deal with this, yeah, that's beautiful, man , I love that analogy of feeling like the boss is getting bigger or smaller and I would be able to visualize it, I can visualize it right now.

I love that it's a great way to think about it and I guess a lot of this comes from your view of real life, oh yeah, yeah, this is like some days. Yeah, but I love that because it also gives them permission to say, be imaginative about this, right,side of wishful thinking, but you have a positive vision and you say, oh, this is how everything will work out and then you ignore the bad things, yeah, or you ignore those kinds of potholes or loopholes because you say oh no, I haven't focused on the negativity, yeah, look what you're saying is if you're aware of If it's about those known unknowns, then you can break it down yourself, well, yeah, it's the same for any great movie, you have to have the antagonists, yeah, you know, a strong villain character, we'll really push the narrative forward if you don't.

You don't have to have nothing that your hero has to bounce off of, you know the villain could be, you know, Maleficent, it could be something inside of you, it could be whatever, but you have to have that clear antagonist that's there. pushing the narrative forward and so on. In this sense it is the same thing that you separate the negative and from there you can move forward, yes, move forward absolutely. What I love here right now is that everything I hear is like Kobe, the storyteller, I love it, what I feel is that what I hear is your obsession and obsession with stories and it's not just like you know, I'm looking at this it's that you've really studied stories like you've really broken them down and understood where tell me where that obsession comes from in general or how you find the obsession and how you've applied it to history, yeah, so this comes out as something that you love like you really love it, you're going to go through the fire for it, you know you're going to go through the ups and downs with it and you're going to keep doing it because you love it so much. you know, and your story started a long time ago.

I had a great English teacher at Lower Merion High School named Jane Mastriano and she explained the art of storytelling to me my sophomore year and that's where I started to fall in love with understanding story structure. knowing how to develop compelling characters and how stories are the driving force, whether they are inspiring, informative, whether they really changed society, yes, absolutely, yes, we are defined by the stories we tell ourselves, whether in person or outside, absolutely and It sounds like you just mentioned that that shows the role of teachers now, when you find out that teachers are using the work that you are creating to teach, it must be amazing, it comes full circle, yes, you know that, and you know it's quite brilliant.

I feel like a man I like growing up when I was a high school student. I didn't read much at all. Yeah, you know, because basketball was my thing now. If you give me a basketball book or a sports book or a sport, I cook oh. I'm devouring that, you know what I mean, yes, it was a clear focus for me, which brings me to this market a little too much because it is the case with our active children who love to be outdoors and play all the time. time they are not reading. no, but they're missing out on a lot by not reading, but they will read if there's something that they feel speaks to them, you know, and now I think we have more readers, yeah, in the world, so no, I think so.

I agree with you, I like it and that's why we're all different and I think there's such a need for what you're doing because when I was a kid I never enjoyed fiction mm-hm and then I thought I didn't like reading because all the books I The school suggested they were fiction bro and then when I was 14 my dad gave me an autobiography and a biography and I devoured them and read them because I want to hear about real people breaking down and developing and learning and growing. and I want to hear about real people who went through real pain, it's true, but I grew up believing that I didn't like it. reading well and I think you are absolutely right.

I think there are a lot of kids out there who think they don't like reading well, they think reading is boring, it's a problem because, as I found out in the industry, that's why we ourselves- published because a lot of publishers want to publish the same kind of story mmm, you know the same kind of plots, characters that look the same as a lot of diverse characters, so we said, you know what we have to do on our own. This way we won't have anyone in our way telling us what the market wants to hear. I don't mind that we write stories that come from the heart and our characters look like my daughters because my daughters don't have characters that look like them is cool, so yeah, they'll look like my kids and we'll go from there.

Yeah, I think what you just raised about diversity in representation, Hugh, he's a huge, huge man. Look at it and as if you know, then me, the books, the first thing I do is publish it. If we look at the animation, the animation is even worse, it's even worse, you know, in terms of character development, diverse characters, but even beyond that, the animators themselves are. There is no diversity in that industry, right, none, and I'm not just talking about racial diversity but also gender diversity, so there are a lot of things that we need to address and that we are taking on and hoping to make of the world and the industry. a It's a better place for that, you know, I totally agree that I am a British Indian, born and raised in London, and I have never seen any character anywhere, since they think you know the mass market, you don't They are going to do it, they are not going to peel it. a mass market, so we're not going to do that, yeah, exactly, wait, what, yeah, and everything is spreading so fast now and everything is global now, yeah right, almost all content is global now in most of global markets, growing everywhere, so the need for people especially young people to be able to see themselves in the characters and even and it's not and I think that's a deeper point that you're making is that you want to be able to see your story into someone just, even beyond color and background.

I like your story, your life experience, we did his basketball, we got a lot of criticism from people like, oh, at first I took him to some very prominent studios and they all said yes, because you said basketball is too sports-specific, no one will connect with this guy. of that because you know there are a lot of people out there who don't watch basketball and I'm like, well, that's not the point, so it was really a case study, even with our novels, everyone likes sports novels. He will read that there is too much niche market in each market.

I think sports are bigger than that man and that's why we did his basketball to really prove the point that you don't have to watch basketball at all to connect with the The Journey of a Dream, yeah, you know, and once We saw that connection, our point of view was validated. I think that's a huge point of view and for anyone who's listening or watching right now and thinking why Kobe Bryant wants to do something. it just happens, it just shows that you have to do something else because not everyone is going to believe in you, certainly not, certainly not, and what you'll see is you know once you start doing it and now people want to intervene, but I like if you knew you made us do this ourselves, so I think we're going to build it from scratch ourselves, well, thank you, they saved you, yeah, thanks for signing up, you know, we just moved on. the flow, yes you can be grateful today, yes, yes, no, I agree, it was the same with this podcast.

It's pretty funny when we launched it, a lot of people were considering if you were going to like it, you know, you make social videos like Is this going to work on a podcast? There were a lot of people who weren't sure and then we launched some of the biggest podcasts in the world in the health category, which is what's my world and it was like everyone was like oh interesting, but I'm like, yeah, thank you so much for saying that. no and she didn't think it was going to work because now I realized myself and what you said actually builds trust and validation and yes, Oprah told me this when she first decided I built a studio and I asked her how Harpo came about and she said Well, when he was doing his contract for The Oprah Winfrey Show, he was going to reopen his contract and, in fact, the first contract he did, uh, and he said, well, don't pay me.

Up front, I just want to own a percentage of the show, so they gave it to her and now, at the time, there weren't any black women hosting a daytime talk show, so it was really new and she was like, "You know Kobe if they believe." that the show was going to be a hit never let me give me that they wouldn't end up in their minds you're thinking oh we have a robbery we don't have to pay him we can take this money and move he's here this is great you know it's going to be a flop or re6 No I know, at least we have diversity on television, okay and suddenly it's oh oh, open Pandora's box right now, so now you come back for the next deal. when it's like IANA has to give me more ownership, damn, and finally she, you know, came just one hundred percent on her show, yeah, which is amazing, wow, that's a great story, yeah, it's fascinating, I think because sometimes when you think I know they like me, that's what they get, no, no, I don't like me, please, here's an idea, it's terrible, yeah, I just need you to accept a little bit, that It's incredible, how do you encourage me?

You have said so many. stories like your teacher, who taught you how to tell stories and write from the beginning, you just share the example of Oprah, like you've had so many amazing mentors in your life, we all know that, how do you encourage young people to find the suitable mentors and how Can you find the right mentors even through your work? I guess your job is kind of like mentoring, a tribe we try to be. You know, and I think the important thing is the research. You know, in the hallway here at the office. I have a salon I call Musa. we have all the portraits of some of our muses here from JK Rowling;

You know Steve Jobs, etc., etc. I think it's important to research them and it's like adding fuel to the fire every day, you know, it's a constant inspiration when you read about them, what they were able to achieve, how they achieved it, you constantly know how to feed that flame and learn, and the best way to to do it is to learn from the people who have done it, yes, that made me so happy. happy to have a gallery on the wall of my house if we were filming this in my house in Hollywood like I have a gallery of what Steve Jobs is right there and Einsteins there and whereas if the Kings there and there's some other people and it's For me it's the same thing, it's like sometimes I sit there and ask myself: what would that person do?

How would you have faced this challenge? You're right. I believe you can be mentored by people who are not 100% alive as their stories still live on, which brings us to the importance of storytelling. Yes, their stories still live. These fun ones are here. It is important to learn from them and, if anything, it helps you remember that they are humans like us. Yes. Great things that are accomplished can be accomplished, yes, by others and beyond, you know, building the Walt Disney Company is not something that you know people look at and make fun of. I can't do it right, why not?

Yes, and the more actions you take. the more you think it's possible, yes, because you realize that there are people like us who make mistakes like us and continued and we can do the same thing absolutely well. I could talk to you for hours about how you're a busy man and we have a lot of things to do, so we end each interview with what we call the final five rounds of rapid fire, which means you have to answer in one word or in a phrase. Maxim got it, so this is easy for you, so the first question is what brings you. you are the greatest joy right now beautiful family second what do you want your daughters to think when they hear your name dad you are cute number three your favorite animated movie Pinocchio oh cute oh not expected, since he is the best, yes, they mean they were in a zone when they made that movie absolutely a question number four the book that has had the greatest impact on you The Alchemist oh well, okay, great question number five, your only message to all storytellers would be to create from the truth, he is a beautiful man, copy, thank you very much, this has He has been a man of honor, thank you, it is such a beautiful conversation, thank you for sharing so many gems, so many pieces of wisdom and whoever is there right now, I have the copy of the book right here, the legacy and the Queen, you can go get it and You can also listen to The Pew Knees podcast right now so you can download it.

We will put the links to both in the comments section and in this podcast you can copy it directly. Thank you very much for allowing us into your space when this is really special, thank you and remember this, thank you, it is a pleasure.