How much Money does my Free Mobile Game Make?

I recently made this

mobile

game

called Stick With It. Today we are going to take a look at the income statistics and how I saved the

game

from becoming a complete failure, so the game is

free

and you can play it without seeing any ads . And then how do you

make

money

? Good question. There are ads in the game, but they are rewarded video ads with rewarded videos. A player has the option to view one and will get something in return, such as an extra life or in-game currency. Incentivized ads like this tend to provide a pretty good player experience compared to other monetization options, as long as you're not playing this game, it's a furious platformer where you jump around and keep things, it's really difficult and you can easily lose a lot of progress at any time.

What I did was add this undo move button which surprisingly allows you to undo your last move, but you have to watch a 30 second video ad, so I had this completely original idea of ​​sharing exactly how

much

. my game has progressed so far, it has been available for almost two months, let's first look at the revenue in the initial three weeks; During that time, the game somehow garnered around 150,000 downloads on iOS and Android and earned around $926 upon initial release. The release along with the video I posted about the game peaked at a hundred dollars on June 7th and then continued to decline and finally hit 12 on June 26th, so yeah, you'd think this would keep hitting zero, but the June 27 something.

The surprising thing happened, I didn't actually just release the first update, so let's see what I did. This is the Unity game engine, which is what I use to

make

my games. Usually for updates, the developers will fix any bugs that were found, but luckily I'm an amazing programmer and my games never have bugs, so I got to work fixing things like this and this and yes, after a whole day of debugging, everything works pretty well, okay, the game is no longer completely broken, let's address the next game issue. It's not fun, no, I'm serious, even with the changes I made in the last video, it's still too difficult and not many people have finished the game, so along with the impossible and hard modes, I decided to add a normal mode to the plan. is that you'll be able to aim exactly where players should jump instead of having to time a moving arrow.

I tried a few different types of control, like a joystick and a strange momentum-based drag element, and finally settled on a sliding joystick combination, but this is still a furious game and to make it not too fun I added some spikes and more obstacles to the new normal way. Now there was a lot of confusion about how the checkpoint system worked and that was due to my poor game design. I added a map screen that shows the checkpoints you've reached and allows you to switch between game modes. The number one suggestion for the game was to add more skins, so let's make some.

There are now some awesome new characters like Square Guy Lemon and A. The blue circle let me steal this character select screen real quick and that's it, now players have something more incremental to work on instead of just trying to get to the end of the map and finally wanted to experiment with in-app purchases. Basically, you will only be able to pay a dollar or two to unlock all the skins in the game. It's actually the 9th

mobile

game I've published in the last 6 years. Many of my other games didn't get many. downloads and basically I didn't make any

money

at all, by the way I'm not trying to promote these games, they're actually pretty bad so please don't play them, especially color matching, you know, now no one has to suffer for it.

Stick with It's initial traffic came from videos I posted about the game's development, so this time it was a little different and the game had a better chance of competing with the million other games on the app store. Now let's take a look. how the Stick with It update affected the game, so here are the first three weeks we saw before and here are the next three weeks, so yeah, improve the game with bug fixes, more accessible gameplay, and incremental rewards led to greater player involvement, which ended. After having an impact on the game's revenue, on June 27 the Android update was released and about a week later, after being rejected three times, the iOS update was released on July 6 and here it is reaching approximately 90 per day in total, the game has created around 2,400, most of that comes from ads and around 150 from in-app purchases, this number is actually before Apple and Google took their share 30 , so yeah, thank you all so

much

for playing, undoing some moves and unlocking skins, this is the way.

More than I expected for this game, yeah, how about some more stats? The arp dow is the average revenue per daily active user, so it's basically a measure of how effectively your game is monetized. The average dow arp is around two cents and as you can see mine. it was about two or three tenths of a cent and then after the update came out it jumped to about a cent, so yeah this shows that my monetization strategy wasn't that terrible, just that the game itself was okay, I mean, it still is, but less so. Terrible, I guess the ecpm is the amount of revenue the developer receives per 1000 ad impressions, so on average for every 1000 ads played I'll get 2.68 cents and there have been over 800,000 impressions totals.

Now I'm realizing how boring these statistics are. you are so huh you