Stephanie Ruhle on Trump's Truth Social Stock and Desperately Trying to Hang Out with Her Sons

-Our next guest is NBC News senior business analyst and host of "The 11th Hour with Stephanie Ruhle," which airs weekdays at 11 on MSNBC. Please welcome back to the show, Stephanie Ruhle, everyone. ♪♪ ♪♪ Welcome back. Good to see you. -It's so nice to be here. You know, I had to travel three floors in the elevator to get here. -It was very kind of you to go to the elevator to see us. -It's nice to be here. -You came to see us, but we talked in the past, when you were on the program your children had no interest in coming. -No, definitely not.

No. - Don't you think there's something you can do to make them think you're cool? -I'm not well. I'm not good with them. You know, they're teenagers now. I have two

sons

and a daughter. And I guess I would describe myself as maximum effort. I just love them, I don't have new friends. I only have old friends, my children and my job. And I just want these kids to want to be around me. -By the way, you can smell that. They are not... Yes. -They smell my desperation so much that it is as if they continue to challenge me.

My oldest son loves hip-hop. He loves rap. -The mere fact that you call it hip-hop is a problem. -Hip-hop. Good? So if you plan to go to any hip-hop music festival in the New York area and you look at the crowd, you'll see my son and his friends, and then you'll look down and say, like, "Is there a 48-year-old woman?" years wearing a fanny pack, like connected to a portal phone charger, doing Wordle?" And I am. -Oh Lord. -It's me. Because he's like, "Oh, you know, we want to go see Lil Uzi and Lil Baby." And I said, "Yes, you can go with me." -Oh Lord.

And they say, "What?" -I can't believe they're still going. And they... they don't look at me, but I'm just... I'm just

hang

ing on for dear life. -Uh, we talked about... and you have a great opportunity to talk about our former president. He has some businesses right now that I think are very, maybe dense for those of us who don't understand the

stock

market. So you have this new company and its current valuation, although it's gone down a little bit in the last few days, is still billions of dollars. And Truth Social is not good business. -Okay, are we talking about Donald J.

Trump? -Yeah. Yes, that. -What Donald J. Trump has done right now is, like, the most Trump thing Trump could ever do. Good? The last time you and I were talking, it was amazing, he can tell lie after lie and it still works for him. -Yeah. - So in the middle of it, he has hundreds of millions of dollars in fines, in legal bills, he has charges against him and he's running for president. And in the middle of all that, he has now taken over the

social

media company from him, and the only thing this company does is they don't have technological innovations, they don't have products, they just post crazy things. -Yeah. -Now they have made this company public.

The symbol is DJT. So now it's an action. -Yeah. -And this is valued in billions, right? So, it's valued like what Macy's is, what Harley-Davidson is. But the craziest thing is that the company loses tens of millions of dollars. They don't really do anything. And so we're just waiting: Some of the people who are buying shares are those hardcore Trump lovers, who are buying a piece of him. -But it's not enough? I guess we can all talk about how it's a bad business and it doesn't make money, but we know if you have enough hardcore fans to win an election, you have enough hardcore fans.

And it seems that maybe, for lack of effort, he will make billions of dollars. -He could. Good? So that's the possible ace in the hole: "Oh my God, he's the luckiest person in the world." However, when he goes to sell, it won't be like you or I selling. You will have to reveal it publicly. And when he does, they will come running and people will sell before him. Now, what's scary... So, this is... and again, I'm a layman here. To what extent before selling does he have to disclose that he has to sell? -It is a short period of time, but it is public and people will realize it.

But the scary thing is, other than the hardcore Trump lovers who are buying sneakers and buying the Bible, the sneakers are very good, I would say. -They are. -They are very funny. -Completely. Who would not? -I have used this. My arches have never felt better. And I'm not a fan of the man. The shoes are very good. -Next time I'm at a Lil Uzi concert, I might be at them. -Well. -But we don't know who buys the shares, right? And so we could be looking at people who, you know, are buying huge amounts of Donald J.

Trump and potentially currying favor with a person who could be the next president of the United States. That is scary. But the most absurd part, the most Trump part, the co-founders of the company, the two guys who brought him this idea... -Free money, because they gave him free money. -...they say, "Hey, hey, we have an idea for you. We'll take your

social

media post, turn it into a company, and make it public." And he says: "Yes!" Do you know what he's doing to them right now? -I know what he's doing. -He is suing them! He is suing them.

He's saying, "You really didn't do enough for me. I'm going to sue you." -And that's how they did everything. And he gets 60%. He basically owns 60% of the company. -Correct. -And he is upset because he only has 60% of 6 billion dollars. -He's saying, "It's all me. Why do they have anything?" But you can't possibly feel bad for these two guys, because all you have to do is look at history, look at anyone they've done business with. Look at anyone you've hired. Look at anyone you've hired. Look at anyone he chose as his running mate when he ran for president. -Yeah. -And all those people are alone, either in jail or without money in their pockets.

Then it's like, "Uh, hate the player, hate the game, not the player. How did you not think this was going to happen?" -Also, don't say that at a rap concert. -I know, I know, I know, I know, I know. You know, my other son... Wait, my other son did even worse. I'm desperate to date my other son. And then what he did was, "I really like fitness, Mom." So guess what he decided we were both going to do? -What was that? -We have a cold plunge. -Do you have a cold dip? -I have a cold dip in my backyard.

My husband is watching... -It seems like you were asking for it if you have one in the backyard. -My husband looked at me and said: "What?!" And I said, "Don't give it to me. You spend all your time with my daughter," who, as if all you had to do with her was a walk through Sephora, a pink drink at Starbucks, It's all done. -I understand. Then my 15-year-old son says, "I want to take a cold dip, Mom." And of course I said, "We're going to do this together. We're going to get in shape." First of all I ask, I do not measure the front door.

I can't get it at my house. -Well. -Well? We have to create an elaborate pulley system, removing windows. I have this in my backyard, right? It's full of ice. -UH Huh. -I walk in and my son looks at me and says, "Great. I'm going back in." So now I have this cold dip that I regularly make in my backyard every day, in a desperate quest to spend time with my son. -And he's not even in this with you. -No, he comes in. It's not like you come in. I mean, if I was there with my 15-year-old son, then we'd really have a problem.

How much do you like your children? And he just calls his brother and says, "How dumb is this girl?" And the

truth

is very big. -As you once said: "Don't hate the game, hate the players and the way they choose to play it." Stephanie Ruhle, everyone! "The 11th Hour with Stephanie Ruhle" airs weekdays at 11:00 on MSNBC. Stay. We'll be right back with a performance by X Ambassadors.