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The Struggle of the Original iPhone - The Untold Story

Jun 01, 2021
Every now and then a revolutionary product appears that changes everything today Apple is going to reinvent the phone here that is why Apple Computer would want to jump into the mobile phone market with so much competition that we use all the phones that exist. Truly frustrating it is a category that needs to be reinvented with more than 2 billion units sold. The iPhone is the most influential product of all time. He created the modern smartphone and turned the device into an instant gateway to the world. Everything you want in the palm of your hand. Your hand changed everything, but where did it come from if it wasn't a sudden idea of ​​Steve Jobs, who came up with who are the people who built it and what are his stories with the most recent launch of the iPhone?
the struggle of the original iphone   the untold story
It's easy for many people to forget how revolutionary it once was today, we'll see how it all started and how the pressure to do the impossible cost some people their marriage and their health. This video will include my exclusive interview on Kenka Gender, one of the pioneers of the


iPhone worked directly with Steve Jobs on the project this is the secret hi


of the iPhone you are watching ColdFusion TV to start our


we have to go back to the early 2000s in this Before smart devices manipulating digital objects was an arduous task in the early 2000s, zooming in on an image typically meant clicking on a menu, selecting the zoom option, and then selecting the amount you wanted to bring closer, just as we do today.
the struggle of the original iphone   the untold story

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the struggle of the original iphone the untold story...

To be more different, we can simply pinch a screen and manipulate it with our fingers back then, such interactions were not obvious and were only possible with touch screens. Touch screens existed back then, but they were predominantly resistive touch, that's the type of screen you have to use. a lot of force to touch, think ATM screens or information screens at train stations and airports on smaller screens, resistive touch is inaccurate and frustrating in the 90s, Apple tried using resistive touch in a device called Newton, but it failed before even dreaming of a device. Like the iPhone, this was the first problem that had to be solved in 2007, the world was looking for a new way to approach the mobile phone, they just needed a company that was in the right place at the right time with the right product.
the struggle of the original iphone   the untold story
I was surprised to discover that the first seeds of the iPhone came not from Apple, but from a small Delaware company called Finger Works, founded in 1998 by Wayne Westerman. Finger Works had figured out how to effectively use a different type of technology: it was called multicapacitive. -touch, it responded quickly, was accurate, and most importantly, smart enough to recognize multiple fingers and what they were trying to do. I contacted Wayne for an interview, but unfortunately, after Apple bought his company in 2005, he was taken away and sworn to secrecy. He couldn't give me any interviews about his work in the early 2000s.
the struggle of the original iphone   the untold story
Finger Works released a trackpad called Anger Gesture. It helped people with wrist injuries easily use a computer without aggravating their injury. Wayne Westerman, the founder of Finger Works, had suffered from a wrist condition where he sometimes couldn't bind more than a page without his wrist instead of despairing. This condition motivated him to innovate new solutions for his university research work and this resulted in Finger Works technology. Wayne even wrote a simple artificial intelligence program to help the system understand the differences between accidental and intentional touches. When gestures were made, the pet interpreted them and converted the movements into computer shortcuts such as copy, paste, and scroll.
Wayne Westerman and finger movements would play a fundamental role in the development of the iPhone. This is Ken Kashi. Let's talk about it a little more, my name is Ken Cash Enda and for many years I worked at Apple from 2001 to 2017. In 2005 they asked me to join the iPhone project. I had a very good experience working with Wayne, but in the beginning he had a company called Finger Works, which is an independent company that Apple bought partly for the technology and partly to get it because he was very talented from the beginning. Steve Jobs hated the idea of ​​Apple making the phone and was concerned about the company's lack of focus on the precise problem he had solved upon his return to Apple in 1997.
Steve Jobs believed that a phone would only serve a niche market. Mobile phones at the time weren't the easiest to use, so you can understand why they wouldn't have done it. It seemed brilliant that a hot company like Apple would enter this market as we all know this sentiment would change later, meanwhile inside Apple a group of software engineers and designers met weekly and in what used to be a User testing room there were all from different departments. but united by curiosity and imagination, they realized that the web and the digital revolution were bringing increasingly richer and more complex media to computers.
They realized that clicking and typing may not be the best way to navigate this new future. What if there was a more seamless way to do it? interact with content with this idea that would start an informal human-computer interaction group within Apple. Its goal was to improve our interaction with a technology. One day in 2002, an Apple employee named Tina Huang brought a finger-working device to work because of a wrist injury. It was a black rectangular pad that allowed perfect execution of complicated computing tasks with just the use of her fingers. The finger-operated touchpad was spotted by some curious Apple human interaction employees and they use a testing room because they are already thinking of new ways to interact with technology, for them multi-touch interaction was an interesting prospect.
They inspired that they prepared a demo to show to Apple's marketing department using the multi-touch gesture panel and a projector and showed an interactive image of Mac OS. The idea was that finger gestures on the keyboard could be used to manipulate elements of the desktop software. The demo received minimal enthusiasm from the marketing team. They just didn't see the need and how they could do it. There wasn't any product that really needed it. Undeterred, the interaction group continued to have weekly meetings to discuss the possibilities. Johnny If, who was one of the weekly members of the informal group, had also shown Steve Jobs the concept initially.
Jobs rejected it and commented that it would only be good to quote reading something on a toilet in quotes Johnny I EV, being a sensitive nature, took the comment personally and felt hurt after thinking about it some more, however, Jobs accepted the idea and the project would be greenlit, but it was plagued with problems and was eventually shut down in July. In 2004, Steve Jobs underwent surgery to remove a tumor in his pancreas. The realization that he might have a limited time on this planet helped accelerate the timeline of what needed to be done at Apple. About a year ago I was diagnosed with cancer.
I had a scan at 7:30 in the morning and it clearly showed a tumor in my pancreas. I did not even know what pancreas was. The doctors told me that it was almost certainly an incurable type of cancer and that I should not expect to live any longer. For over three to six months I have looked in the mirror every morning and asked myself if today were the last day of my life, would I want to do what I am about to do today and every time the answer has been no for too many days? a row I know I need to change something your work is going to fill a big part of your life and the only way to be truly satisfied is to do what you believe is great work and the only way to do great work is to love what you do You haven't found it yet, keep looking and don't settle for all the matters of the heart, you will know when you find it at this time.
Tony Fadell, who ran the successful iPod division, suggested two jobs that would be a good idea to put Wi-Fi in an iPod. While Jobs was thinking about it, Tony and his small team would get to work on a new iPod, a hybrid PDA prototype. The result was a disaster imagine an iPod with modified software that allows users to browse the web with a click wheel Jobs hated it, he understood that it worked, but he thought it was a rubbish experience. Jobs told Tony to try another way. In 2005, a programmer and user interface designer received a call from Steve Jobs asking him to demo a scrolling list touch interface.
Steve now wanted to demo a touchscreen phone, it was Apple's way, as a company we would work through creative concepts and ideas to see what the next product could be and then we would do demos and something that you could test properly. and you know the thing is that these early demos and prototypes are never good, you know, you think there's going to be some cool moment, aha, but it never worked out like that, well, hopefully, there's a little kernel there, there's some aspect that's stronger than other aspects, then you go and look for those strong parts the natural world uses natural selection generation after generation improving and improving in technology we have creative selection taking our ideas and building a product from these humble beginnings it is a long iteration evolutionary process while ordering was doing the touchless demo, he noticed that when scrolling, the text image suddenly stopped when it reached the bottom of the screen due to this sudden stop of all movement, he thought his code had crashed after a while, sorting noticed that in fact, he had reached the end of the list, this gave him an idea why not balance the image so that there is some visual feedback that allows you to feel as if you have reached the end of the list and not as if it failed suddenly.
Genesis of the rubber band effect on the iPhone when Steve saw the audience rubber band effect for the first time, he realized that a phone could have a touch interface while working on the scrolling list demo, other projects touchscreen devices were secretly underway at Apple as As interesting as these demos were, there was just a bunch of disjointed concepts, some pinch and zoom here, some widgets, some notes and the calculator, but nothing with a unified structure . Steve was not impressed with the disjointed array of demonstrations. It doesn't seem like it was a product to sell in early 2005.
Jobs gave the team two weeks to create something cool and it had to be cool or else a small team at Apple spent two sleepless weeks trying to get the first phone with company's touch screen on which they focused. the vision of a phone and its function how you make a phone call on a touch screen how you go from a calendar to web browsing what is the logical flow of moving from one application to another surprisingly at the end of the two week period I had something to show Jobs the first time Steve Jobs saw the prototype, he didn't jump for joy or exclaim anything, he stayed silent, sat back and said, show me again.
In fact, he was impressed. The project would be top secret with an Apple from that point on, around the same time, Apple would buy Finger Works and bring Finger Works its entire team to try to help uncover this new jackpot, so now Apple had two options. on how to transform this technology into a product. turning the iPod into a phone or reducing Mac OS to a phone using touch technology, no one knew which would work better, so Steve let both ideas work. The iPod expansion team was led by Tony Fadell and the Mac OS multi-touch team was led. by Scott Forrestal The Force Tools team was seen as the underdog after all Tony Fadell had helped drive millions of iPod sales and was also working on Smash Hits, the iPod Nano and the iPod Video.
The battle had begun. Neither team was allowed to know what the other was doing. was doing, in fact, the hardware guys weren't allowed to see any software and the software guys weren't allowed to see any hardware, almost no one working on the phone at Apple knew what the device would look like until the keynote. and they were There was also no solid date given for that during the stress, some members would quit and others would be fired, at one point Phil Schiller, the head of marketing, had had enough and thought both projects should be scrapped. An Apple phone with a Blackberry-style keyboard seemed like the most sensible option as these projects moved forward, Apple's top executives convinced Jobs that something needed to be done to encroach on sales of mp3-capable cell phones, and Jobs quickly agreed to partner with Motorola. , the best companyphone at that moment, with his thin, sharp phone. to make an iTunes phone, the idea was that people would try iTunes on the phone and then hopefully buy an iPod.
Apple would not have any involvement in the hardware, it would only focus on iTunes integration. The result was that the Motorola ROKR was already outdated at the time of launch. It sucks, I go there and just resume my music back to where I was. I was supposed to resume my music back to where I was. I pressed the wrong button, but you can resume your music back to where it was if you press. the right one, the rocker, was so bad that he was soon returned at a rate six times the average industry consumer for expecting something big from Apple and this was not all after Motorola's failure, Jobs refocused his attention on the iPod. phone, which was Tony Fedele's team, as it was the safest option.
He still left the Mac OS Touch team led by Scott Forstall to continue. Tony's team tried a lot of designs one of which was similar to a video iPod but with a phone mode if you wanted music it would behave like a normal iPod you would tap the controls to pause playback etc around With a scroll wheel, when you needed to dial a number, you would switch it to phone mode and the device would behave like a rotary phone. It wasn't perfect, but Jobs still insisted the idea could work. No one inside Apple really knew what this new device was.
The iPod team saw it as another portable accessory like the iPod, so the software was not important. The Mac OS Touch team, on the other hand, saw it as a complete product. Multi-touch computer that fits in your hand Tony Fadell and his team were sure that this new phone should run an improved version of the iPod software, while Scott Forstall and his team thought a stripped-down version of Mac OS would be better. They theorized that mobile chip technology had become powerful enough to run a version of Mac OS. At first it was unstable, but they soon got scrolling working smoothly on a compact version of Mac OS and from then on it was decided that this would be the way to go, the stripped down version of Mac OS would be known as iOS and soon the idea Tony Fedele's iPod phone would be abandoned and all efforts would focus on iOS as the software became operational.
The details of how to unlock this thing need to be worked out. without accidentally doing it in your pocket, there's actually an interesting story about how this was solved one day Freddy answers a UI designer within Apple found the solution in the most unlikely place a bathroom one day Freddy was on a domestic flight from the US and felt the need to relieve himself he got up from his seat and went to the bathroom when Freddy lost the stall door it occurred to him to look at the locking mechanism, it was so simple he just slid it to unlock and that's it everything, this concept, little light bulb and the result. was the


famous swipe to unlock feature to test this concept, an iPhone engineer then gave a prototype to his three year old daughter, without hesitation she took her finger, swiped and unlocked the phone if a three year old child did. would discover.
Meanwhile, anyone could Johnny if he was starting to imagine what the hardware of this phone might look like, although later designs would deviate from Johnny's first sketch if he was close to the final product, he was imagining an infinity pool, he would cite this pond where it would be located. the screen. It magically appeared the rest of the device had to be moved out of the way. Interestingly, Johnny did not want a headphone jack on the original iPhone as the project dragged on, tempers rose within the company due to competition for secrecy and time pressure. The project and it was no surprise that all the teams were doing was new touch screen technology was in its infancy.
Apple engineers had to figure out how to make a transparent version of untested custom chips multi-touch and mass-producible. Material designs had to be perfected. Basically, these teams that had never made a phone before were now trying to create the most ambitious device ever imagined. Imagine what it must have been like for developers: if some app they were working on crashed. It could have been due to practically a million things, from its coding to any of the numerous experimental hardware components. In February 2006, the Apple team did not have a CPU, basically the brain of the device, and they were supposed to ship within a year and decided to hire Samsung, with whom they had previously partnered, for chips inside the iPod.
They are Samsung if they had powerful CPUs within certain specifications and they did, but the only thing Samsung had was a cable box without telling Samsung about the iPhone. Apple said they would have needed modifications to this chip in just six months, this is much less than half the usual development time for a new chip and this would later cause problems. In early 2006, the iOS software was making great progress, but the keyboard was still bad. was too small to type and failed every demo without a good keyboard the whole phone wouldn't have worked realizing the whole project was in jeopardy Scott Forstall stopped all app development on iOS and made everyone focus on the problem with the keyboard everyone on the team built keyboards for three weeks straight when it came time to test the results of their work, they were still not good, only one engineer was left to demonstrate his keyboard, it was Ken Koshi endo, nervous, he set it up for Scott to type, surprisingly it worked and was accurate, the breakthrough was achieved by using primitive AI to discover what was actually being typed, essentially predictive text, for example if you typed the letter T, there was a good chance that you were typing . typing the letter H below for the keyboard to make the region four contact larger without changing the appearance of the button to the naked eye.
Ken also had the foresight to use a dictionary to generate suggestions and sort correctly, it became clear to me after In the first couple of demos, because the screen was very small and since there was no haptic feedback on the touch screen, he was going to need some new element. Now my first ideas were different shaped keys, different ways of highlighting the keys. so you would just move your fingers, but that was a failed idea that didn't work, so it was the dictionary and the software assisting the notion that some code is running in the background watching your touches on the screen and trying to figure out well what you wanted to say and so combining that notion with the notion of a dictionary and a lot of work and a lot of experimentation gave you printed help to produce that first autocorrect result for the first iPhone without Ken's ideas.
At that time of high pressure, the iPhone may not have taken off as usual, everything was on edge because the Apple disaster occurred just three months before launch, Samsung's custom CPU chips still had bugs that caused the phones they would collapse. There was so little time left on the clock. It seemed like a catastrophe. door with so much force out of frustration that the door handle broke and she was trapped in her office and had to be freed with a baseball bat it seemed that the iPhone that had so much promise would be Apple's biggest disaster other aspects of the iPhone were still being introduced very late in a product development cycle, one of their most successful apps, Google Maps, was only added as an afterthought on the hardware side, the original iPhone screen was supposed to be plastic like the iPod, but the decision to use glass was made a month later. launch When the day of the keynote arrived on January 9, 2007, none of the Apple teams knew exactly what the final iPhone product would look like even though they had been working on the project for years when Steve Jobs took the stage a few Things were still incomplete the iPhone's faulty CPU had not been properly fixed but had only been repaired for the demonstration, this meant that the phone could fail at any time during the presentation, the Apple team held their breath sweating as they sat and watched to Steve Jobs enthusiastically proclaim and We Call It iPhone, it was mostly a positive reaction from the crowd, but also some uncertain laughter as some thought Jobs was joking about the name, but the demo was going well, the crowd loved it the smooth scrolling and technological magic they were witnessing there. go right there and to unlock the phone I just take my finger and slide it right.
I'm going to look at that again, okay, sleep, we wanted something that you couldn't accidentally put in your pocket and just slide it in, boom, well, how do you do it? I scroll through my list of artists, how do I do this? I just take my finger and spin it, I mean that cool rubber band that covers my run from the edge, we call it the pinch. I can zoom them in and spread them out further to make it bigger or smaller, so I can move them further apart and stretch the image and move it around while Tony Fadell, leader of the excellent iPod team, watched.
Steve Jobs did a cool thing by showing off to the crowd until he gleefully slipped in a contact. Fidel's name in iPhone contact list Tony changed his number. I have to update this anyway, so I'm going to get rid of that and I could delete Tony boom, there we go, it's that simple to edit these things that I was basically saying to Tony. re fired has four fixed states that during presentation rehearsals Steve would always remove a random contact, never Tony to the crowd, it was just a demonstration of how this phone made everything fun and cool for those who worked at Apple, it was a message Tony was in trouble in all of this, there was one glaring omission: Wayne Westerman: viewers never learned his name and Wayne wasn't even invited to the event, but without his multi-touch innovation there would be no iPhone on stage.
Steve Jobs declared that Apple had invented multi-touch. These events were a summary of what the project had been like. For the most brutal, the project was so difficult on secret teams that it ruined marriages and cost some workers their health. Some employees worked every day, giving up their nights and weekends. for years, iPhone engineer Andy Greenland talks and quotes that the iPhone is the reason I'm divorced, it was probably the worst moment of my life professionally, it created a pressure cooker with a bunch of really smart people on a deadline impossible, an impossible mission and then you hear that the future of the entire company depends on it, there was really no time to put your feet up on the desk and say that one day this will be really amazing, every time you turn around, there was something simply imminent. the demise of the program was lurking around the corner, it was especially difficult for married men, many did not realize the sacrifice, the world was electric with the buzz of the iPhone, but that new phone, yes, there right now, you see to Brandis at the top.
All here we go, a lot of people were anticipating this week's Mac World Trade Show, including Andy, and so far they haven't been disappointed with the latest from this show. Apple CEO Steve Jobs introduces what many call a revolutionary new product: the iPhone, ready to go. by moving it like this and it's like a roulette wheel, stopping like this is great, we are very clear that the world is going mobile and we really believe that a device like this, which is, is an order of magnitude more powerful than any mobile phone. device or any cell phone ever created and yet so much easier to use is the future when all is said and done, enthusiastic fans lined up to get one, you paid five hundred dollars to secure a spot in this line, ya You know, yeah, come and sit down.
Here, what do you hope to use your iPhone for? Just the fact that I could put all my music and everything on there and it has a touch screen and I don't know. I saw the commercials. It looks really cool to me in 2007 after. Watching Jobs' demonstration of gesture scrolling, it seemed logical to me that this would be the perfect interface for a small-screen device: the iPhone had a thousand times more computing power than NASA did in 1969, when it put a man on the moon. , but it was still super easy to use with a full web browsing experience to boot, even kids could pick up an iPhone and know what to do.
Capacitive multitouch and gestures had broken down the walls of human-computer interaction. The future had finally arrived. computer in your pocket its Apple software engineer, Henry Lamb Uruk, would say that we took a Mac and put it in a small box, unquote, other little touches like a proximity sensor that turned off thescreen during a phone call so it doesn't touch your face. An accident and an accelerometer that could detect if you held the phone vertically and horizontally made the whole package seem magical nowadays, it's so easy to forget how much of a leap the original iPhone was, what followed the iPhone was a complete change.
The way we thought about technology now, information in the news was instantaneous, we were totally connected all the time, although in the next decade this overconnection will cause some problems once the initial fanfare is over, iPhone sales will slow down. will slow down, introduction will be necessary. from the App Store in 2008 to really start over for Apple, if it weren't for the App Store the iPhone might have been one of those devices that look cool and are great to use but never caught on for an entire year after. At the launch of the iPhone you could run a total of 16 apps, there was only one home screen with apps and that was it, and this is not to mention how limited the iPhone was compared to other devices, they had no multimedia messages or video. camera without cutting and pasting without 3G and the list goes on but that was not important Nokia Blackberry and the rest of the established phone companies had been providing these features for many years but the difference was that for the first time a device was now interchangeable. blank canvas without buttons, since the device could run applications on it, the creators of the iPhone software could do whatever they wanted, their creativity was only limited by their imagination and the capacity of the hardware, today thousands of millions of applications and mobile application.
Space has become a new industry. Companies like Nokia Blackberry and Pom thought they knew the game but couldn't visualize the future. They thought things would never change and before they knew it it was too late to thrive in this brave new world Google was working in. their own flagship phone, BlackBerry, with a hardware keyboard, but when they saw the presentation of the iPhone they abandoned that idea and opted for a full touch screen, the result was the first Android phone, but that's a story for another day, as As the years passed, people became less and less excited.
With each new iPhone release, we may have reached a point where the devices are so good that we can only make incremental improvements. I asked Ken what he thought about the direction of Apple and he said that if he was completely happy with Apple, he would do it. They're not gone in 2017, but expect them to continue to innovate, as we all know that Apple is no longer the only game in town, the competition is much stronger than ever, and the next big thing from Apple may be just around the corner. from the corner, but at this moment.
Only Stage Time will tell the story of the original iPhone. It is a story of great sacrifice, risk and reward, a story that shaped technology and the world as we know it, gave the average person an interface to almost infinite information and knowledge. , all in the palm of your hand, but unfortunately almost no one knows who invented these technologies and what was the cost of innovating a device of this type. To finish, we will have a few words from Ken. I hope everyone uses the technology and enjoys it and some of the products I may have made.
They are useful and meaningful to you and bring some joy to your life, if they do then I have done my job in all of this. Something has to be said about Steve Jobs, he may not have invented the technologies and Ken told me he did. He wasn't the nicest person to work with, but Steve cared about making great products and he pushed people and demanded the best from them to make these products a reality, and in that sense, without Steve there wouldn't be an iPhone either if you'd seen it. . this video to the end, thank you, I appreciate it.
I hope you can now look at all the other smartphones that followed on your iPhone and appreciate how they came about if you want to see more video documentaries from my book. New thought: there's a playlist. Next, if you're new here, you can subscribe so you don't miss more videos like this in the future. Cold Fusion, are you thinking?

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