Bad Boy Curse: The shady side of Diddy’s BILLION dollar empire | BFTVJul 09, 2023
There was a time in history when Sean Diddy Combs and Bad Boy Records dominated not only the rap world but the music industry as a whole, from the mid-90s to the early 2000s, Diddy's protégés were taken for granted. assault on radio stations, nightclubs and music channels with their backs. Back-to-back hits and eye-catching music videos, and they played a major role in the innovation of black pop culture. Diddy, formerly known as Puff Daddy, has since become a world-famous record executive and businessman with a multimillion-
empirethat includes clothing lines, restaurants, alcohol and a media company Diddy has also been the face of the black excellence movement hashtag advocating for the success of black entrepreneurs and artists, but like most of the wealthy capitalists and tycoons leading the black excellence movement,
diddyhas been accused of exploiting the people who worked for him.
He already told you the story of Khalif and his accusations that Pharrell and Chad Hugo kept all the profits from his first two albums for years. Bad Boy's most prominent artists and protégés have heard their complaints with the music mogul alleging that they had traumatic experiences. with the bad boy,
diddyhas also been accused of stealing royalties and treating his artist harshly once the honeymoon phase is over, diddy accumulated all his wealth and success by exploiting his artist and his black excellence campaign is all a facade. It is currently Black Music Month. so I thought I would share this with you, this rabbit hole goes deep so prepare to dive from federal lawsuits and fraud accusations to bad business practices and humiliation.
This is the
curseof bad boy entertainment. The shadow
empire. I don't want to, I won't have to worry about the executive producer trying to be all in the videos, all on the record, dancing, getting down, bro, okay, so the faithful big night was killed at the peak of his career. Yeah, do you ever feel? responsible in any way, in any way, obviously, he was the superstar and I was on the rise, so you know it's going to be a spectacle, but he used that to, you know, piss me off like you know it was just terrible, but I .
I'm facing 25 years and you're on probation, yeah, yeah, those are the things you understand are unacceptable. You don't have to hold my hand. You don't have to do anything, but no, don't try to hurt me. you're a cow and I don't accept anything don't say you're a girl you're a thief okay, you had a lot of artists whose careers never failed mtv vh1 million
dollarparties sean jones justin this and that I m at the door that I advanced I was between the three of us it was like 100g and you charged us 3 million to let it go and you had a post for half of 10 years and we've been trying, we've been, we've been silent, you know, people are like all of you.
Sean John Combs, also known as Diddy, got his start in music as an intern at Andre Harrell's New York City-based record label, Uptown Records. He was born in Harlem, New York, in 1969 and at the age of three he He moved to the suburb of Mount Vernon after his father's death. Andre Harrell became Diddy's mentor and taught him the ins and outs of the music industry. No, he is not intimidated by youth. You know, I'm saying that he knows the importance of leaving. the legacy behind because we need more adults to teach young people like me and basically leave a legacy behind, leave something behind, you know, diddy quickly became executive and talent director of Uptown, helping to develop jodeci mary j blige and other artists new to the label who would help shape the sound of '90s hip-hop and rb.
He had been on the label for two years when he came across a Source magazine article and a demo tape of a unsigned rapper named Biggie Smalls with whom she had been dating. with the promising artist and immediately signed him to the label, however, mca records the label's distributor did not want to release biggie's debut album due to its explicit lyrical content related to street life shortly after, in 1993, andre fired uptown diddy, reportedly. Due to his ego and arrogant attitude, Diddy, who called himself Puff Daddy at the time, quickly launched his own label Bad Boy Entertainment as a joint venture for Arista Records.
The deal allowed her full creative control of his label. Puff took his friend the notorious B.I.G. with the. he signed him as the first artist on the label and the rest was history. Puff helped Biggie produce his debut album and during the process the boys became very good friends. Puff is partially responsible for making the 21-year-old rapper the most visible hip-hop artist in history. He emerged from the New York rap scene Bad Boy's second signee was rapper Craig Mack and his 1994 debut single Flava In Your Ear became the label's first release The notorious B.I.G released his autobiographical debut album Ready To Die on September 13, 1994 and had sold over 500,000 copies in the United States by the end of the year, the album's three singles, Juicy Big Papa and One More Chance, were big hits in the United States and Bad Boy Entertainment was now in the map in 1995, billboard magazine named bad boy the number one rap label of the year, diddy was focusing most of his attention on biggie's career after craig's debut album, so he dropped all of his music. craig mack in the background and craig ended up leaving the label that year yeah baby yeah cool that's cool and I'm sure you have a lot in store for my man.
We definitely have a new time. We are working on it so that it arrives in January. On top of that, we're about to drop our r b stuff. The problem, yeah, what's up with Puff Daddy's solo? The Yes Diddy project, who often performed as a rapper, incorporated many other artists such as Mace and 112, and both Faith Evans and the girl group earned platinum albums in 1995. The label's rivalry with Death Row Records on the West Coast It also helped make the publicity bad. Boy Diddy curated a team of writers and producers called the hitmen who exclusively created remixes and hit songs for the label's artists.
Team members included Stevie J and Nasheen Myrick, but tragedy struck in March 1997 when the label's most valuable artist, the notorious B.I.G, was murdered in an infamous unsolved drive-by shooting in Los Angeles following an after-party. at the 1997 soul train music awards he was only 24 years old and just a few weeks away from releasing his second album eerily titled life after death his former friend turned rival tupac had also been murdered in a similar manner a few months earlier and the People speculated that their deaths were related, but authorities found no evidence to confirm this theory.
Diddy, who was traveling in another vehicle with three bodyguards at the time of the crime, has also been the subject of other conspiracy theories claiming that he was the one who orchestrated the attack on his artist. This theory has also not been proven, but Diddy admits that he feels responsible for Biggie Smalls' death. Do you ever feel responsible in any way? In a way, I mean, I mean the thing. which I think I always feel some kind of responsibility because I'm in this with him, you know what I'm saying, he's my artist and he was supposed to go to London that night and you know, I left him.
He convinced me, you know, not to go to London and stay in Los Angeles, and you know that's something that really bothered me. You know, throughout my life, sometimes you have to make that decision in your gut and in my gut I thought. You need to get on the plane but sometimes when you don't listen to your instincts you know and this is God's world you know it's his plan yeah but you know honestly like you know that's one of the things that I do not regret. Making sure he left for London, there have also been rumors that Biggie was unhappy with his contract with Diddy and was already on his way out the door at the time of his passing in 1997.
Lil See claimed that Diddy bought the late rapper's publication for $200,000 before his death and claimed that Biggie was bankrupt despite his greatest successes, but Biggie's death significantly boosted bad boy entertainment. Life After Death was critically acclaimed and received a large amount of commercial success, it was nominated for best rap album, best rap solo performance for its first single mesmerize and best rap performance by a duo or group for its second single month more money problems at the 1998 Grammy Awards, both singles topped the billboard hot 100. the album also launched the careers of new york artists featured on it such as jay -z lil kim the lox and mace who became the new bad boy superstar but we'll talk about him later diddy, an artist from the label that actually benefited from posthumous releases and tribute songs in the years that followed, Bad Boy had become the biggest hip- hop entertainment group that produces hits and remixes for elite artists such as Mariah Carey and Mary J Blige Forbes. reported in 1999 that the label was grossing more than $130 million in annual sales, making it the most valuable label in rap.
Diddy was also venturing into other businesses such as restaurants. A sports clothing and management company, his own solo album No Way Out, released in 1997, topped the charts and has since been certified seven times platinum, although Bad Boy Entertainment had completely taken over the second half of the 1990s. , many of the artists were victims of the so-called
curse, their momentum and star power faded after their first albums and some of them barely lasted in bad boy for more than two albums. Diddy seemed like he just bounced off of whatever artist was hot at the time instead of focusing on the longevity of each individual musical act and by the time the new decade hit, most of the label's original musical acts had disappeared.
Hip hop trio the Lox had one of the first known feuds with Bad Boy Entertainment. Mary J Blige had first heard their demo tape and passed it on to Diddy, who in turn signed the Yonkers-based group, They gained popularity after appearing on Diddy's hit song. These are the Benjamins of the trio who were also the ones who wrote Diddy's iconic verse in the song in which they even appeared on Mariah. Carey's number one single of 1997, Honey, the same song that broke her onto the hip hop and rb music scene. However, his 1998 album, Money Power and Respect, and its singles did not garner much commercial success and the trio became increasingly disillusioned with the direction Diddy was taking.
Betting on the bad boy, Diddy moved further and further away from hardcore street music after Biggie's death and opted for a safer mainstream sound to appease the masses that ensured hits on the radio, so the locks began to Looking for another label that better suited their vibe, they began appearing on various Rudos Riders tracks, the label associated with fellow Yonker natives DMX, but Diddy refused to let them out of their contract, which is when the group began the campaign. free of the locks demanding their release, they showed up to hot 97 summer concert in 1999 wearing t-shirts that said "drop the locks" after things escalated and furniture was thrown at titty, eventually cutting ties with the locks and They immediately signed a deal with rude riders where they stayed for over a decade, Diddy said, the lockout situation just didn't work out, that's nothing new for any record company, I hope the press doesn't try to dramatize that any record label and you have 20 acts, one, two, three of the acts are not going to be happy and it may be a situation that you can solve, we tried to solve the situation but it didn't work so we are in the process of selling them right now and for me they are still some of the most popular rappers, I wish you the best. luckily sorry it didn't work end of date it's hard for me to look at dad it's hard for me it's hard to be fake and get them on stage at the hover concert and do the benjamins thing and it's hard like you haven't talked to him about his dog this is this is my life worth dying worth killing seriously people don't know don't say jade are you playing?
I can't sleep sometimes I sleep little, but I'll be ready to pass out, like how long have you been? Have you had conversations with Puff about trying to buy a bag? He is as gangster with the paperwork as he will tell you. one thing you're going to do and then it never happens and this is unbelievable and you've been trying to do this for years for years yeah we want you to know we've been quiet and all that we're on our seven by eight lawyer for this no security the guard can you stop how much money we're talking about how much money we're talking about the office we're not talking about any secrets I couldn't even tell you I mean, I estimated you couldn't a couple of emails a couple millionShe appeared on hit songs by other artists such as Mariah Carey. you should be mine brandy's top of the world by honey brian mcknight and the song by black street and maya take me there in 1999 she released her second album double up which only reached number 11 in the US and the lead single get ready was a commercial failure . even reaching the hot 100, the commercial failure of the album and its singles is largely due to the rapper's decision to give his life to God just before the release and refused to perform any of the songs to promote the album on which It had become his new music. very aggressive and much more explicit compared to his previous work and made the decision to retire from rap and be a more positive role model.
First of all, I wouldn't say that this is a hasty decision or that the decision I made was something that came out of frustration. You know, I told everyone before we started that I don't plan on being here for long. I plan on using rap as a springboard and I just wish people would pay more attention to what I say. they wouldn't be hit as a surprise mace took a five year hiatus from music and attended university made his musical comeback in 2004 with his top 5 album welcome back this time opted for a cleaner image but criticism from professional music critics Their single Breath Stretch Shake was mixed or averaged and the title track still managed to have moderate success, but this would be their last studio release.
Mace and Diddy's friendship began to dissolve in the mid-2000s. He eventually left Bad Boy, but it wasn't easy. Exit Mace attempted to join 50 Cent's G-Unit label, but blocked the deal by asking for two million dollars to let him out of his contract in 2009. Mace appeared on the radio station where Diddy was doing an interview to promote the dirty money he had. Diddy signed some papers temporarily releasing him from the contract with bad boy records 10 years to get this paperwork right here I had to put this on oops I don't even know what I'm going to post now he said I've been in this contract for 16 years the other day He let me get out of there.
Big shout out to Diddy, I guess he woke up feeling good and wanted to do something good, you know how puff he is, I love him, but you're going to cut off your arm to free yourself. The couple remained cordial for a while, but years later, there was a particular comment made by Diddy that triggered mace and now because we are a family I have to be honest, you know, for the last two days I have been conflicted, you know, the I'm honored by the industry because I love the family that I love, but there's an elephant in the room and it's not just about the Grammys, this discrimination and injustice everywhere at an all-time high, but there's something I need to say to the Grammys and I changed my name from my middle name to love, so sean love combs now I didn't.
You don't have to call me a different name, it's an added name if you want to call me love, so I say this with love to the Grammys, um, because you really need to notice every year, they're all killing us, man, man. I'm talking about the pain, I'm talking for all the artists here, the producers, the executives, the amount of time it takes to make these records, pour your heart into it and all you want to do is level the playing field with the big words that ever kabadu we are artists and we are sensitive to our we are passionate about most of us this is all we have this is our only hope truth be told hip-hop has never been respected by the Grammys black music has never been respected by the Grammy to the point that it should be like this right now, this current situation is not a revelation, this has been happening and it's not just happening in music, it's happening in a movie, it's happening in sports, it's happening in everything the world and for years.
We have allowed institutions that have never had our best interests in mind to judge us and that stops right now. I'm officially starting a watch. Everyone has 365 days to achieve this. We need the artist to regain the control we need. transparency we need diversity this is the room that has the power to make the change that needs to be made they have to make the changes for us they are a non-profit organization that is supposed to protect the well-being of the music community that's what it says in the mission statement that Mace wrote a long Instagram post criticizing him for his hypocrisy and past business practices.
He says that he offered Diddy two million dollars for the publishing rights to him, but he rejected the offer unless he could beat the offer he had received. of a European guy and alleged that Diddy only paid him twenty thousand dollars over two decades despite having sold over eight million units worldwide, wrote up his past business practices knowingly, continued to purposely starve his artist and it was extremely unfair to the very artist who helped him. get that icon award on the iconic bad boy label for example you still have my post from 24 years ago where you gave me 20k which makes me never want to work with you like any artist wouldn't you still scream excellence and love blacks?
I know love isn't free so a few days ago I offered you 2 million dollars in cash to sell me my publication as your greatest living artist who always shows you respect for giving me a chance at 19 years old that you bought it for. 20k and I offered you 2 million dollars in cash that's not black excellence at all in 2002 diddy took over mtv making the band a reality series where he and his bad boy entertainment team searched the entire country to build musical groups. Other seasons also chronicled the development. of his new musical acts, but viewers at home got to witness exactly how the bad boy chews up his artists and spits them out throughout the seasons.
Diddy's hazing and how he forces the contestants to perform humiliating tasks made for very good television, such as making the singers box each other, forcing the contestants to exercise. a lot during training camp until you threw up and then they turned around and yelled at you for it and some of you are going to break down on your own you're going to run six miles long six miles I've never run so far in my life my right Well, It wasn't working out like it should, if you want to stay you better dance, if you can't dance and go home, I repeat five miles or that time he made his group walk miles and hours across New York in the cold. cold to buy him a piece of cheesecake, all to show diddy how much they wanted to sign with the bad boy, possibly you could, I'm starving too, you know something, I want a piece of cheesecake, do you know where to get the place of cheesecake?
It's a long time, yeah, yeah, and you all can walk from here, have the cheesecake, see the city, enjoy the views, would you? It's not about me trying to do some petty initiation hazing act on them, it's a bigger picture in the world of music. I have to get up every day and do a lot of things I don't want to do. I have to bite my tongue and I have to do it with a smile on my face, but I want some cheesecake. Someone is going to leave someone. I have no heart, stamina will be bad, but I have no passion, drive, intensity, someone's mental capacity breaks at a certain point, I need to see it now, I want to see it when I'm 2 million.
There are things in life that aren't going to be fair, this is one of them, oh hey, what's coming up, we want to talk to you for a minute, like, yeah, no, no, I mean, if you guys don't want to go. Go home, go right now where we don't want to go, none of us argue, stay with your group, everything is fine. I appreciate that everyone has to find a deal here by making hits. I'm here again. I'm not going to stop this decision from all of you in your lives if you oppose this little guy here.
I definitely don't want to do it with you. We just want this guy, but we were right on the edge like you guys were trying. put us there like or something like make us walk to Brooklyn like yeah, I'm saying I don't really care how you took it or whatever was going through your mind it was a mission that had to be done all this psychology that's ego so ego is in your way so the ego made the decision you know what I'm saying I'm doing something I'm going to eat cheesecake you have so much ego go do your thing man don't sit here and be talking about it man fly over them get your booty, walk that way, do it if you want to think about it or if you're not going to walk that way, walk to Brooklyn and be happy about it.
He also had another reality show. titled I Want to Work for Diddy, where he had the contestants do similar activities in its first iteration, creating the band 2. Diddy formed a mixed hip hop ensemble named the band, their debut album, too hot for tv, appeared on the number two and toured the states to promote. the album but the band was plagued by so much drama and physical altercations that diddy had to make the decision to disband the group. I think overall the band has set a bad example for all the young kids who look at hip-hop and think. that this is what it's all about, no matter how many times I've tried to give you every opportunity, try to deal with it, you either have it or you don't, or you want it or you don't it's been two years "Everyone to take advantage of this opportunity, the opportunity was not taken, "But at the end of the day it's not about you individually, it's about the band, so now is when life begins because now the cameras are not going to be there." Don't worry anymore, it's the last episode, this is the truth of the matter, the decision is for the band to disband.
I personally don't blame him for this situation, but he continued to work with three members of Choppa Babs and none of them could. to find solo success with Bad Boy and eventually parted ways with the label years later, when the clips began to go viral, former group member Freddie criticized Diddy for the emotional distress and humiliation he and his former groupmates suffered. faced while on the reality show, he captioned the post, God knows. If he were stupid, he would have done a lot more for these kids. Any real ninja. Would you start out just chasing a dream and then it would quickly be taken away from me?
He made me not want to rap. God will have the last laugh. My talent was given to me. to touch hearts and homes and was silenced you silenced god's plans everyone who ever participated will depart horribly from the earth in the third iteration the girl group danny kane was formed with the lineup consisting of aubry don shannon juanita d woods and andrea They were the most successful group to emerge from the show, having released two top 10 singles and two chart-topping albums, headlined two tours, and were also the support act on tours for the Black Eyed Peas Backstreet Boys and Christina Aguilera, but throughout their three years as a group.
Dannity Kane was the subject of rumors on her fan sites and blogs. Don had been secretly recording solo music with Diddy behind his bandmate's back and some of the other girls were also rumored to be working on out
sideprojects. Diddy also had many disputes with Aubry about her. image and personal style and I called aubry one of the worst dancers in the group aubrey let me talk to you stay a second and I'm not going to let you put my money up so tell me how you feel that's how I feel some of your actions, some of your decisions, some of your choices affect the group, whether you decide to turn your eyes green or you decide to buy an herb, but you must get approval for how it will affect the rest of the group.
The things I've seen about you in the press over the last few months I don't think have been beneficial to the group, but the things the press says have nothing to do with me. I have no control over what they say. some of the hairstyles that I've seen look too glamorous, like there's a lot of hair, it's a lot of fake hair, a lot of false eyelashes, a lot of makeup and, um, we'll get to you in a second. With that Aubry, the reason she wanted you to be in the group was because you had that natural local girl vibe, you know?
And I've seen more hair on you than I even knew they sold so much here. What are you not going to say? You have such a big mouth when I go. What do you have to say? Say it now in 2008, at the height of her fame, she fired Aubry and D Woods in the Season 3 finale after an intense group reunion. Leaving fans devastated, the three remaining members continued to make promotional commitments until Diddy gave Andrea the boot and simply dropped Danity Kane as a whole from the label to add him to the long list of musical acts destroyed by Diddy by making the fourth iteration of the band, diddy began his search for bad boy's next r b boy group, the group called day 26 was made up of five men, consisting of robert willie mike q and brian, one of the contestants named donnie clang also received his own contract Diddy's solo career and made the band 4 focus on the development of both acts.
Day 26 released their self-titled debut album in 2008, which reached number one on the Billboard 200. The singles were a flop, but Day 26 stillThey were doing pretty well and they went on tour with Danny Kane and then they started working. on their second album and that was when all the conflict started, the boys often had fights with each other in disputes, particularly as they had multiple disagreements with the group's new manager and other members of the group, which led to them being removed from the day. 26 at the end. In 2009, Bad Boy left them, marking the end of their mainstream career.
Another case where I can't blame Diddy Donnie Clang. On the other hand, he did not have much success as a solo artist. His album wasn't up to par. to the label's expectations and failed completely, mainly due to Bad Boy not promoting his music and focusing most of his attention on the 26th and Danny Kane, Donnie became frustrated with Diddy, who was busy promoting his own hits that year and working on his next solo. album, so Donnie decided to leave the label and that was pretty much the end of his music career. He said that I continued to communicate with him, but that he was very busy with his radio promotional tours and preparing to release his album and everything that was.
It's hard to have a business conversation. Puff is the kind of guy that when he has his mind set on something, he's 100 percent focused with his eyes on the prize, so it's hard to have any sort of side conversation with him, so it was basically just lawyers. . and ahead trying to manage the situation by negotiating different things etc., that whole part I try to stay out of because I want to stay positive and creative and I didn't want to get caught up in percentages and business drama. End quote By the mid to late 2000s, Bad Boy had seen a significant decline in popularity and the domino effect of artists disappearing after releasing hit songs simply continued.
The label had gone from being the home of New York talent to now housing Atlanta-based talent during the height of the Dirty South acquisition, Diddy, signed Atlanta rapper Young Jock, a multimillion-dollar deal with Bad Boy Entertainment and not long after his debut single, It's Go Down became a hit, his second single, I know you see, also became a hit and in the end. of the year, his debut album was certified platinum. Jacques also appeared on danny kane's spectacular song and get like me by david banner and chris brown, but his second album in 2007 failed to repeat the same success, a problem that most diddy artists faced in 2009. jock le He told billboard.com that he was looking to file a lawsuit against Bad Boy Records and Block Entertainment for failing to pay royalties and advances for his first two albums and charging outrageous licensing fees for his collaborations with other artists.
I paid royalties since I came out after over a million albums sold for my first album, they gave me a 25,000 advance when I was supposed to get more than I had a million dollar budget for my second album, I didn't even receive an advance. of that for the third one they hit me another 25 thousand dollars like I was a fool and I just got tired of it. End of quote. We never heard anything more about the situation and Jock had virtually no mainstream rap career after that, in 2004, B5 became the newest R B boy group. Bad Boy Diddy produced his debut album in 2005 and recruited some of RMB's top songwriters to work on music with teens.
I were Disney radio hits and fans made sure to vote for their videos every day on bts 106 and Park, they even recorded a song for Disney's high school musical soundtrack and toured with Bow Wow and Omarion on the screen tour, but on their second album in 2007. This may be a surprise to you, b5's popularity had declined so much that they disappeared into obscurity, they later revealed that diddy never paid them royalties for their music, the member Youngest of the group, Brian Breeding, wrote that we made about 99.9 of all our income live. performances and products to this day I have never seen a dime from any of our commercial b5 albums for years, we have contacted lawyers, consultants and even television networks for the opportunity to help us or tell our story and no one ever touched with a 10 foot pole, so here I am telling my story, my truth, and not from a woe is me perspective, but as an example for the next generation of young artists, to write and own their content, read their contracts and create new sounds for the love of music as an expression of who you are, you don't need to make concessions for the purse or the glamorous record label contract, we have enough artists like that and we are doing a great job in the end, then we have to cassie, although the bad boy saw sales decline in In the mid-to-late 2000s there was one artist who improved on his disappointing sales.
Singer Cassie was a teenage model when she recorded her song Me and You with songwriter and record producer Ryan Leslie. The song had a lot of buzz in European nightclubs. Diddy ended up listening. He played at the club and teamed up with Ryan Leslie's Next Pick label to release his music commercially. Me and You became a top five hit in the United States in 2006 and at the same time was a hit abroad. His debut album, released later that year, sold around 100,000 copies in its first week and stayed in the Billboard top 20 for two weeks, but his music failed to make a lasting impact.
Me and you would be Cassie's last hit on the billboard. After that, she released many trending singles, but she never released another studio album as a sophomore. The album kept getting delayed, she and Diddy had also begun a decade-long relationship, and you'd think dating the label owner would give her an advantage. Her music career took off big time once people realized she wasn't that good. singer, take it to the bridge and I'm pretty sure Diddy didn't give Cassie the kind of criticism for her singing that she did for the band's participants. If you want to stay, you better do it again and you better get started.
Soulful, you better start feeling the music. I have a full video on Cassie's music career, so be sure to check it out at the end of the decade. Diddy joined forces with former Danny Kane member Dawn and singer-songwriter Kaleena Harper to form the musical group Dirty. Money His hit songs Hello Good Morning featuring Nicki Minaj and Coming Home helped put Bad Boy back on the map in the early 2010s, but things calmed down for the label after that, there are less than 5 artists currently. signed to bad boy entertainment and only 3 of them have released music in the last 5 years, that small list includes janelle monae french montana and machine gun kelly in 2012. mgk complained about his deal with the label saying my deal is for around 1.5 million dollars.
I haven't seen 1 16 of that. I don't even understand what my contract means, there are quite a few former Bad Boy artists that I didn't mention in this video because artists part ways with record labels all the time for various reasons, record contracts aren't always going to work out. There is a relationship between the talent and the label and that doesn't necessarily mean that they left on bad terms or that they were victims of the bad boy curse, but a good number of singers and rappers from one of the hip-hop labels More popular. eventually disappeared into obscurity faced financial problems became religious figures or was imprisoned after leaving the label in the final years of blackrob experienced homelessness and couldn't even pay medical bills died a few weeks later craig mack disappeared from rap and Then part of an alleged sect resurfaced in 2012 before dying in 2018 due to health problems, the rapper Loon converted to Islam while he was incarcerated and I already told you about Mace and Shine.
Pam from the rb total group had to work at the White Castle fast food chain to make ends meet. while living with his mother, why did so many artists from the most popular record label in the history of hip-hop end up in such depressing situations at the hands of the same man who is a staunch supporter of black entrepreneurs and artists, but was this his plan From the beginning? Did Diddy intentionally use her artist's success as a stepping stone to become one of the highest-earning rap moguls with a net worth close to $1
billion? Let me know your thoughts in the comments below, like this video and subscribe to
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